SoCal CTO

MARCH 13, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Early Stage Marketing and Branding – Farida Fotouh.

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Tech Zulu Event

JANUARY 23, 2013

Today, Los Angeles based PromoJam released their newest product to the world offering marketers something they haven’t had before – full control and insight into social campaigns. The Social Promotion Management Platform is for businesses of all types – small, medium and enterprise. PromoJam 2.0

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SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 About this Blog Ive been thinking about doing a blog with my thoughts on technology and whats happening in the Los Angeles area technology scene for a while, but it was Ben Kuos recent start of a blog that inspired me to actually go ahead and do it. Thanks Ben.

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socalTECH

JANUARY 14, 2011

For our Friday interview, we thought we'd catch up with Los Angeles-based MarketShare , the Elevation Partners-backed software provider, to hear where the firm is nowadays. Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video.

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Both Sides of the Table

JULY 19, 2011

In a world where it’s easier to judge the immediate value of a business, I know that metrics like “time on site&# matter. I’m starting to spend my time evaluating companies that can help brands simultaneously build within the fortress but also maintain social value in the open web. Social Media helps change that.

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SoCal CTO

MARCH 20, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 9, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 20, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 28, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 25, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 1, 2007

Whether that’s pointing new entrepreneurs in the right direction–toward an attorney, an angel, or venture capitalist–or whether it’s helping a small company grow bigger–there’s a lot of people “behind the scenes&# working to help entrepreneurs succeed. Thats right on the money.

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Tech Zulu Event

NOVEMBER 28, 2011

To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget. Their first few weeks in business we’d have brainstorming sessions on how to market. Noah has what I believe he called “Thank You metrics”.

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SoCal CTO

FEBRUARY 27, 2007

One of the things that Greg Forgatch (the original CEO) should be credited with was testing many different marketing approaches until he found the ones that worked. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo.

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SoCal CTO

FEBRUARY 25, 2007

As I look at more and more start-ups predicated on viral growth, and at the use of social marketing, its becoming simultaneously easier to understand some aspects of viral growth and still a gap in understanding whats going to be that "hook" that will grab people at the end of the day. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 20, 2007

Whats interesting is that Ive been seeing opportunities to use social marketing for businesses that typically target Time Poor audiences. I also read - The Difference Between Apple and Microsoft Marketing that tells us: Apples marketing is designed for Time Poor buyers, while Microsofts is designed for Time Rich buyers.

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SoCal CTO

FEBRUARY 17, 2007

When I recently was looking to find people who had experience with using social networks to reach people for what might be considered guerilla marketing efforts, again LinkedIn worked great. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo.

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SoCal CTO

MARCH 12, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

FEBRUARY 17, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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Tech Zulu Event

JULY 20, 2012

Last week, I attended an event hosted by The Los Angeles User Experience Meetup at Cross Campus in Santa Monica. He is the Content Strategist and CEO of FatDUX, headquartered in Copahagen, Denmark, a global company specializing in user experience with offices worldwide in Los Angeles, Budapest, Zagreb and Prague.

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SoCal CTO

FEBRUARY 20, 2007

Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g., Probably the biggest drawback of Los Angeles is the distance and traffic that makes networking more difficult. eHarmongy) as an acting CTO.

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SoCal CTO

MARCH 5, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 16, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. ► January (5) Los Angeles Web Developer Startup CTO or Developer When to Use Facebook Connect – Twitter Oauth – Goo. Marketing, Startups and Networking in Los Angeles.

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SoCal CTO

MARCH 22, 2007

I regularly do wine tastings here in Los Angeles with some interesting folks I know. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. Early Stage Marketing and Branding – Farida Fotouh. event I did last fall.

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SoCal CTO

NOVEMBER 10, 2009

I was in charge of all product management and marketing for the first year-and-a-half, that was a great learning experience with a very talented team of folks. You mention social / viral aspects at both Google Photos and United Online. What were those and how is that changing now given how things are changing in social media?

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Tech Zulu Event

NOVEMBER 8, 2012

I asked attendees who travelled from Los Angeles, Montreal, San Francisco, Washington DC, why they took the long flight and 3 days to attend PowderKeg and every answer was the same – Matt Hunckler. There are a sea of writeboard walls with rainbow scribbles of metrics and brainstorms. They said, “He’s gracious”.

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socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Sometrics is venture backed by The Mail Room Fund, a Los Angeles-based early stage fund backed by Accel, Venrock, and the William Morris Agency.

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socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Sometrics is venture backed by The Mail Room Fund, a Los Angeles-based early stage fund backed by Accel, Venrock, and the William Morris Agency.

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Tech Zulu Event

SEPTEMBER 24, 2013

There are new filmmakers who are trying to get into the entertainment business, but the market has been over saturated with content. Is it kind of like social media platform? We narrowed it down to key-metrics. Los Angeles is going to be our home base. NG: Our infrastructure is in place to go global.

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