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GlobalWide Media Buys Canadian Firm

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Westlake Village-based GlobalWide Media , a provider of online affiliate marketing, display marketing, search engine marketing, and other services, has acquired Canadian firm Neverblue Media Company and AKMG , the firm said last week. GlobalWide Media is headed by Farshad Fardad.

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ValueClick Media Opens Two New Offices

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Westlake Village-based ValueClick Media , the ad targeting division of ValueClick, said today that it has opened up two new offices. The firm said it has opened up an office in Minneapolis, Minnesota, and Phoenix, Arizona. READ MORE>>.

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Row 44 Gets Investment, Inks Deal With MLB Advanced Media

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Westlake Village-based Row 44 , the provider of in-flight broadband equipment, announced today that it has linked with MLB Advanced Media (MLBAM) in an in-flight live streaming television and on-demand video entertainment effort. As part of the deal, the two said that MLB Advanced Media will take an equity stake in Row 44.

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J.D. Power Snags Digital Media Vet From ReachLocal

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Westlake Village-based J.D. Power and Associates , a market research firm, has snagged a ReachLocal veteran to establish a new, digital research team, the firm said today. According to J.D. Reille was most recently a Vice President at ReachLocal, and also served at ValueClick. READ MORE>>.

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ValueClick Renames Itself As Conversant

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Westlake Village-based online marketing and advertising company ValueClick said late Monday that it has rebranded itself as Conversant, with a new focus on providing an "integrated marketing personalization platform". Goodbye, ValueClick , and hello, Conversant. The company trades on the NASDAQ. READ MORE>>.

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ValueClick Expands Into Home and Garden Ads

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Westlake Village-based ValueClick said today that it has launched a new, vertical advertising network focused on the Home and Garden sector. ValueClick said its new Modern Living Media network will deliver targeted consumer audiences for home and garden marketers and agencies, and has a potential reach of 8.5 READ MORE>>.

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ValueClick Launches Political Advertising Product

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Westlake Village-based ValueClick Media , the ad network division of ValueClick, is taking advantage of the runup to the Presidential elections with a new product. ValueClick said it has launched GoVote, a new advertising product aimed at political marketers. READ MORE>>.