socalTECH

FEBRUARY 10, 2012

Santa Monica-based MomentFeed , the startup which is developing software to provide analytics on such things as check-ins and customer interaction at retail locations, said this week that it has partnered with digital marketing firm Location3 Media.

Media 171

Media PPC Santa Monica Platform 171

socalTECH

SEPTEMBER 16, 2008

Santa Monica-based Tsavo Media, the startup headed by former Userplane CEO Michael Jones, said today that it has acquired Better Inc, the SEO and pay-per-click marketing software firm headed by Ben Padnos. According to Tsavo, Better provides SEO and PPC management to such clients at Paramount, Dreamworks, and Closet World.

Tsavo 100

Tsavo SEO PPC Userplane 100

Tech Zulu Event

JUNE 10, 2015

It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them. Switching up your strategy can call for an enormous amount of effort and flexibility, but it beats throwing both of those away on a completely unsuccessful plan. Draw Up and Use a Budget.

PPC 40

PPC Marketing Social Media Startup 40

Startup Professionals Musings

NOVEMBER 27, 2011

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. Social media marketing. Pay per click (PPC). Wikipedia started this, but it is also used for technical support, software, and product reviews. Crowdsourcing.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Both Sides of the Table

OCTOBER 29, 2009

Traditional media companies published their stories on the web. Facebook popularized the short-form “status update&# and this initially is called the “feed&# but over time starts to become known as the “ stream.&# Twitter then popularizes the idea of having only a stream (e.g. So did the media.

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

JULY 31, 2013

From the time I took a screenshot of the view count for this article, to my fingers clicking away typing these words, the video has already shot up over an additional 300,000 views totaling 1,851,189 views in 2 days. With a standard PPC conversion rate (pay per click) of.01% Production Company: Hayden 5 Media. . .

Dollar Shave Club 101

Dollar Shave Club Customer Custom Marketing 101