Tech Zulu Event

JUNE 10, 2015

Especially for small or medium-sized businesses, most of your time, effort, and potential reward are all going to be web-based, and getting your digital marketing strategy right is often a sink-or-swim proposition. It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them.

PPC 40

PPC Marketing Social Media Startup 40

Startup Professionals Musings

NOVEMBER 27, 2011

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. A blog is basically a journal (“web log”) that is published on the web. Social media marketing. Pay per click (PPC). Blogs composed of video clips are called “vlogs.”

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Both Sides of the Table

OCTOBER 29, 2009

was the “static&# web. Traditional media companies published their stories on the web. was the 2-way web. So we ended up with “real-time streams&# in Twitter, Facebook, MySpace, Blip.FM, etc. I remember in the mid-90’s when banner advertising started. So did the media.

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

JULY 31, 2013

From the time I took a screenshot of the view count for this article, to my fingers clicking away typing these words, the video has already shot up over an additional 300,000 views totaling 1,851,189 views in 2 days. With a standard PPC conversion rate (pay per click) of.01% Production Company: Hayden 5 Media. . .

Dollar Shave Club 101

Dollar Shave Club Customer Custom Marketing 101