Both Sides of the Table

JUNE 30, 2014

I also added a little Soundcloud widget on the sidebar (if you’re viewing on web – not on mobile or RSS reader) that you can listen to each episode with. In the first clip (42 seconds long), Joe discusses what makes a good product manager. In the most recent episode, I interviewed Joe Perez , Founder of Tastemade.

Product 292

Product RSS Social Media Content 292

Startup Professionals Musings

FEBRUARY 21, 2020

In fact, some totally avoid it, assuming their product or solution will speak for itself later. Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. A City of Angels: How Social Media is Bringing LA Closer to Utopia. Social Media and Urban Development in Hollywood.

Social Media 92

Social Media Los Angeles Media Angel 92

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Construct a social media style guide. The post Social Media Brand Image Guidelines for New Businesses appeared first on TechZulu.

Social Media 40

Social Media Media Content Guide 40

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

AUGUST 25, 2023

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Make sure the name and trademarks you want are available, as well as web site address, social media tags, and any other intellectual property.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

APRIL 16, 2023

Scott, published a classic book that I still recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. Social-media advertising.

Marketing 114

Marketing Invest Social Media SEM 114

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

Social Media 88

Social Media Media Marketing Startup 88

Tech Zulu Event

APRIL 25, 2013

Remember marketing folks, this is impression, not conversion — a metric slowing losing it’s sheen amongst the nation’s web savvy marketers. Social Media = $.30 The post Measuring the Value of Promotional Products [Infographic] appeared first on TechZulu. 75 per impression. Television = $1.80 per impression.

Product 107

Product Social Media Metrics Advertising 107

Startup Professionals Musings

FEBRUARY 17, 2021

Now you can do it for free, or a few hundred dollars, with one of the many web building tools available, like Shopify or Weebly. Social media facilitates marketing and sales. For startups, social media and color printers have essentially replaced the need for external public relations and marketing services.

Entrepreneur 162

Entrepreneur Startup Social Media Outsource Development 162

Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. Social-media advertising.

Customer 146

Customer Custom Marketing Startup 146

socalTECH

MARCH 11, 2019

According to Digital Pharmacist and K1, K1 is investing over $100M in Digital Pharmacist to help it with accelerating growth and product development. Digital Pharmacist, which is based in Austin, Texas, had been backed by LiveOak Venture Partners. Digital Pharmacist says it provides its services to over 7,500 pharmacists. READ MORE>>.

Invest 113

Invest Newsletter Social Media Equity 113

TechEmpower

NOVEMBER 13, 2023

We recently completed a web-based application that uses a unique algorithm to match professionals with new career opportunities. Product descriptions and listings require tedious editing to make them engaging - especially after the fortieth one. Are you a founder or CEO or head of product?

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Tech Zulu Event

SEPTEMBER 19, 2010

Social Media Week (SMW) is finally here and is set to be one amazing week filled with panels, discussions, networking, and much more. What is Social Media Week? Social Media Week is a global platform that connects people, content, and conversation around emerging trends in social and mobile media.

Social Media 65

Social Media Media Tech Coast Angels Orange County 65

socalTECH

DECEMBER 16, 2010

Woodland Hills-based ReachLocal , the provider of online marketing services for small and medium sized businesses, said today that it has launched a new product called ReachCast. The firm said the product is a result of its acquisition of SMB:Live back in February. Pricing on the new offering was not disclosed. READ MORE>>.

ReachLocal 222

ReachLocal Woodland Hills Social Media Media 222

Both Sides of the Table

DECEMBER 19, 2011

In it he asserts that the web is dying and in its ashes will see the rise of the “App Internet.” The web is dying and will be replaced by “the App Internet.” Social media will be pervasive in the enterprise and is primarily driving by customer interactions. Enter the World Wide Web (WWW).

Web 355

Web HTML Mobile Social Network 355

socalTECH

AUGUST 27, 2018

Los Angeles-based GoGuardian , a developer of educaitonal software, says it is targeting the problem of suicide and self-harm in K-12 schools, with a new product called Beacon. According to GoGuardian, its new tool uses mahcine learning to identify and alert school staff about at-risk students, so they can get assistance they need.

Software 100

Software Social Media Equity Tool 100

socalTECH

AUGUST 22, 2012

The firm said its new Launch by Local product is aimed at small and medium-sized businesses, and helps customers with digital marketing. The product includes web hosting, social media, mobile, content creation, website creation, SEO, and other services for those businesses.

Marketing 169

Marketing Services SEO Social Media 169

Startup Professionals Musings

FEBRUARY 19, 2023

You can’t get any word-of-mouth or media activity by hiding. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Most people agree that even negative media attention is better than none. Demonstrate a minimum viable product (MVP).

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

Tech Zulu Event

AUGUST 4, 2011

If you’re a big supporter of indie films or web series you’re probably checking out your favorites on a variety of different sites on the web. Embedded in the page are standard social media buttons like Facebook, Twitter, Disqus and good old fashion email as methods to recommend programming that you like.

Web 65

Web Netflix Social Media Product 65

Startup Professionals Musings

MAY 23, 2020

You can’t get any word-of-mouth or media activity by hiding. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Most people agree that even negative media attention is better than none. Demonstrate a minimum viable product (MVP).

Search Engine Optimization 174

Search Engine Optimization Ideas Startup Customer 174

Startup Professionals Musings

JULY 30, 2021

Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. Scan for unmet needs to match new products. These are where you are likely to see weak signals of change that you must react to quickly.

Marketing 162

Marketing Social Media Metrics Customer 162

Tech Zulu Event

FEBRUARY 24, 2010

TechZulu is pleased to announce we are now an official media and production partner for Social Media Club. Kicking things off, TechZulu will oversee production at the Social Media Club House during the upcoming South by Southwest festival.

Social Media 40

Social Media Media Conference Web 40

Startup Professionals Musings

JANUARY 4, 2023

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

Marketing 107

Marketing Technical Review Startup Innocal 107

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. Like many product managers, my background is fairly eclectic. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. Tell me a bit about your background. How did it help you?

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

FEBRUARY 4, 2023

The explosion of self-reporting on social media has led us to provide very intimate details of ourselves. Many market research companies now use this data by ‘scraping’ the web to obtain detailed examples of the sentiment relating to particular issues, brands, products, and services. Datafication of speech.

Customer 115

Customer Custom Social Media Research 115

Startup Professionals Musings

AUGUST 26, 2022

For an inventor , the product is everything, and managing cash flow in a business may be the least satisfying part. Working for a well-funded existing company, or pursuing your dream as a hobby, may be more satisfying and productive. Assess your connections, both social media and financial.

Social Media 105

Social Media Writing Ideas Resource 105

socalTECH

AUGUST 1, 2012

Los Angeles-based MyLife.com is further expanding its services this morning, saying that it has launched a new, "social dashboard" product which helps users centrally manage all of their social and email accounts.

MyLife 157

MyLife Social Media Email Web 157

Startup Professionals Musings

APRIL 10, 2020

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

Mobile 173

Mobile Marketing Technical Review Startup 173

Startup Professionals Musings

OCTOBER 21, 2022

Through a free base product, you give the first taste of the service or game away for free, get users hooked, and then convert as many as possible to paying customers. This freemium model has been used for years by web apps. Commoditize complementary products. Offer premium services after user is hooked. Be aggressive and alert.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

APRIL 29, 2023

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Startup 111

Startup Training Services Writing 111

Startup Professionals Musings

JULY 5, 2021

Today you can start a new web site business for as little as $100, produce cheap smart phone apps, or lead the effort to tap the multitude of opportunities brought by capitalizing on our concern for dwindling natural resources. Upgrade, reuse, or recycle every product. Optimize existing product efficiency, safety, and reliability.

Startup 162

Startup Resource Entrepreneur Social Media 162

Startup Professionals Musings

OCTOBER 30, 2020

Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Develop a product line and add alternate channels. Focus on a solution that is scalable world-wide.

Outsource Development 154

Outsource Development Social Media Software Review Customer 154

Xconomy

JULY 31, 2017

It’s been a long time since tech’s biggest companies could be sorted into discrete buckets according to the products they pioneered—-Google, the search software giant; Apple, the computer and mobile device innovator; e-commerce leader Amazon; business software stalwart Microsoft; and social media engine Facebook.

Competition 64

Competition Social Media Web Commerce 64

Both Sides of the Table

APRIL 30, 2011

They first started in 1994 and are therefore almost as old as the Web itself. And as Jon Steinberg of Buzzfeed points out, the CTRs for social media banner ads are just 0.08%. I’m sure it probably resonants with how most of you read the web. This article originally appeared on TechCrunch. Banner Ads. Holy Shiitake

Advertising 352

Advertising Media Social Media Screening 352

Startup Professionals Musings

JUNE 5, 2019

With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. One bad customer experience will kill not only one customer, but many future ones, who hear the message via social media and friends. The world has changed.

Customer 84

Customer Custom Company Companies 84

socalTECH

MARCH 2, 2010

Torrance-based LiveOffice , a provider of email archiving services, announced today that the firm is releasing a new product specifically aimed at archiving social media sites, including LinkedIn, Facebook, and Twitter.

Torrance 202

Torrance Social Media Social Network Web 202