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United Online Sells StayFriends

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Woodland Hills-based United Online has sold its StayFriends social networking site, to German company Stroer Content Group GmbH , the company said Thursday afternoon. United Online said it will receive 16.0 million euros ($18.3M US) for StayFriends.

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United Online Acquired By B. Riley For $170M

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Woodland Hills-based United Online said Wednesday afternoon that it has agreed to be acquired by B. The sale of United Online came after a long and tortuous path, where United Online spun off flower delivery firm FTD , sold its Classmates unit, and its StayFriends social networking site, and battled both with B.

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United Online, OpenX Tie On Advertising Technology Deal

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Pasadena-based OpenX Technologies , and Woodland Hills-based United Online said that the companies are in a deal, where OpenX will become the exclusive provider of digital monetization technology for display ad inventory for United Online''s Juno, NetZero, and Classmates properties. Financial details of the link were not announced.

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United Online Puts StayFriends On The Block

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Woodland Hills-based United Online said Tuesday that it has hired an investment banker to sell its European social networking website, StayFriends.

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ReachLocal's Zorik Gordon On Daily Deals

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Earlier this week, Woodland Hills-based ReachLocal (www.reachlocal.com), which helps small and medium sized businesses place online ads, announced a deal to buy daily deals site DealOn.com. We're going to local merchants, getting deals, and building the DealOn network. It's a sourcing syndication strategy.

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sales vs marketing

AeA Los Angeles Council

Having been both a marketing & sales executive, I have seen first-hand how silos between these two departments can exist while products (or the sale of services) still "succeed" despite the rivalry. Panelists include: Mark Friedman , President of the Velos Group, an industry expert in Sales Lead Management. Sales Directors.

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Interview with Steve Pelletier, FatTail

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Late last year, we had the chance to talk with Velocity Interactive's Ross Levinsohn about their investment in Woodland Hills-based FatTail (www.fattail.com). Most tools in the market are focused on the operations side, and post sales--what happens downstream, so publishers can provide proper revenue recognition and billing numbers.