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Yardi Launches New SEO/SEM Marketing Service

socalTECH

Santa Barbara-based Yardi , the developer of property management software, has launched a new property marketing service, which includes search engine optimization (SEO), search engine marketing (SEM), and enhanced online listings on Yardi's RENTCafe service. READ MORE>>.

SEM 124
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ServiceTitan Links With SEO Provider

socalTECH

Glendale-based ServiceTitan , which is developing software for helping plumbing, HVAC, and other service businesses manage their business, has linked up with search engine optimization (CSEO) provider Plumbing & HVAC SEO. ServiceTitan is led by Ara Mahdessian. READ MORE>>.

SEO 113
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ReachLocal Launches Trio Of Products, Targets Home Services

socalTECH

Woodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services. ReachSite helps provide search engine optimization, content optimization, and lead capture for companies, to help companies convert visitors into customers.

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The Search Agency Ties With CyberDefender

socalTECH

Santa Monica-based The Search Agency , a provider of search engine optimization, search engine marketing, and other related online marketing services, has signed on Los Angeles antivirus software company CyberDefender as a customer. The Search Agency is backed by private equity firm JMI Equity.

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Covario Buys Netconcepts

socalTECH

San Diego-based Covario , a developer of search advertising and web site optimization software and services, said today that it has acquired Netconcepts, LLC , a website search engine optimization firm based in Madison, Wisconsin. Financial terms of the buy were not disclosed.

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Freelancers Are The New Entrepreneurs For Services

Startup Professionals Musings

Self-employed services specialists are just as important, and most often operate remotely (from anywhere in the world) in this age of the Internet. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation.

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5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Be a miser with contract services and facilities. Hire a professional marketing and public relations agency once you have a good revenue stream but you don’t need them to start a free blog, establish Facebook and Twitter accounts with initial content and complete the basics of search engine optimization.