article thumbnail

Social Networking and Business Value

SoCal CTO

Individuals use social networking sites such as LinkedIn and Plaxo as career-advancing tools, even more useful in a down economy. Corporations increasingly see social media as a key PR, communications and marketing medium. Can social networking be a money-maker for companies? What are the risks and rewards?

article thumbnail

Top 29 Startup Posts May 2010

SoCal CTO

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. You could just outspend. You could use brute force to get the word out. There is a much better technique. It is to out friend.

Startup 248
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Keys to Using Your Network to Test Your Product

Tech Zulu Event

I have played professional baseball since graduating college in 2005, most recently playing in Triple-A with the Kansas City Royals. Android Apps & Software Business Data Dev & Design Entrepreneurship iPad iPhone Marketing Mobile Social Media Startups Chris Hayes development Flik Kansas Network Royals Users VInny Gambini'

article thumbnail

Interview with Taher Scherzay, FavRav

socalTECH

For today's profile, we decided to talk with Taher Scherzay , Founder of FavRav (www.FavRav.com), a Los Angeles-based firm which has created a Facebook application to help small businesses find customers through social media, and also allow consumers to better tap the referral network of their friends. What's the idea behind FavRav?

Startup 193
article thumbnail

TVSync’s Open API Uses Video and Audio Recognition Across All Four Screens

Tech Zulu Event

TVSync’s parent company Voible , has provided fingerprint protection technology to most major movie studios and TV networks since 2005. Utilizing this same core technology, TVSync has developed automatic content recognition (ACR) software that can be accessed in seconds by video and/or audio using the camera and/or mic from a mobile device.

article thumbnail

Guide to the LA Startup Community

SoCal Delicious

Demand Media is an online media company operating two strategically-linked businesses: an integrated content and social media platform, and registrar solutions. It was acquired by Experian in 2005 for $330M. It also was acquired by Experian in 2005. It filed for an IPO on August 6th. LowerMyBills, Inc.

Guide 42
article thumbnail

How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

It says that selling an airplane ticket for $500 and getting paid a $5 fees by the airlines (1% gross margin) is not the same thing as selling $500 of software that you built (>90% gross margin). Sam did all this analysis before even deciding to build V1 of his software and before we put serious money behind him launching.

Startup 150