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Burstly Snags $1.8M For Mobile Ad Tools

socalTECH

Burstly is developing mobile advertising tools for the Apple iPhone and Google Android platforms, which allows application developers to manage and optimize their advertising inventory. As part of the investment, Burstly said that it is opening up access to its advertising tools and exiting beta for its product. READ MORE>>.

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Interview with Michael Schneider, Mobile Roadie

socalTECH

Actually, no thanks to Santa Monica-based Mobile Roadie. Mobile Roadie, headed by Michael Schneider , develops tools that make easy for non-programmers to create their own mobile apps. As Michael tells us, it's now as simple as running the firm's app creation tools, and releasing your app to the world.

Mobile 239
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Burstly Opens Up Mobile Ad Service

socalTECH

Los Angeles-based Burstly , the mobile advertising tools firm run by Evan Rifkin, said this week that it has opened up a new way for mobile application developers to sell their own advertising space. Rifkin is the former founder of Tagworld, which he sold to MTVN in 2008. Tags: burstly mobile advertising rifkin.

Mobile 171
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How Roambi Is Making Mobile Work For The Enterprise, with Quinton Alsbury

socalTECH

Mobile devices like the iPhone and iPad have completely revolutionized how consumers interact with the online world in the past few years. One of the first companies to see the potential for a mobile application specifically targeted at the enterprise was Roambi (www.roambi.com), which is based in Solana Beach.

Mobile 170
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The Future of Couponing | How Social-Local-Mobile has Changed the Game

Tech Zulu Event

The rise of couponing in late 2008 coincided with the recession of the late 2000s;” this factor combined with an increased consumer interest in mobile technology and devices led to an unprecedented decline in print media. Statistics from 2008 show that digital couponing has rapidly grown but has yet to outpace paper coupons.

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Curating The Web Using PublishThis, with Matt Kumin

socalTECH

Right now, it's a manual process--unless you're using the tools from Los Angeles-based PublishThis (www.publishthis.com). The firm has created a tool which uses software and semantic search to help in the whole process of curating content. I ran that between 2001 and 2008, and then left to start what has become PublishThis.

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Interview with Evan Rifkin, Burstly

socalTECH

in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. We caught up with founder Evan Rifkin --who previously founded and sold TagWorld/Flux to MTVN in November of 2008--to learn more about the startup. That may seem very simple, but those tools are not there today.

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