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Two Models for Digital Advertising Sales – Enterprise Software and the Travel Industry

Frank Addante

Unlike digital advertising, the primary goal in enterprise software is to get someone else to sell your product. Not at all, a direct sales force is the most expensive channel to take a product to market. To sell enterprise software, sales employees are trained to sell through channels. Sounds crazy, doesn’t it?

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Interview with Sean Broihier, Fine Art America

socalTECH

Fine Art America handles all of the details of fulfilling sales for images. The company's founder and CEO is Sean Broihier , who told us all about the site--and also how. Once you get that profile page, you can upload your beautiful images to our site. building a web site for him. from photographers and artists.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Closing a VC fund in 2009/10 is a major achievement in and of itself. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Gilt Group is currently the largest private sale web site in US.

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Does advertising work in the social networking world? LAUNCH.com, and The Improv Comedy Clubs.

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Recycled Bride Wants You To Save On Your Big Day | Wed Without Tears

Tech Zulu Event

The firm says nearly 20% of all brides now shop for or sell a gently used wedding dress online, compared with just 6% in 2009 and they firmly believe Recycled Bride is helping make the sales even more possible. Recycled Bride was founded in 2009 in Santa Monica, CA. What is Recycled Bride? How does Recycle Bride work?

Design 84
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Interview with Ian Swanson, Sometrics

socalTECH

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. I worked at Userplane, building social applications for sites like MySpace.

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Interview with Evan Rifkin, Burstly

socalTECH

You have advertising networks and mediation players, but you don't really have an ad management platform like ours. We're very similar to OpenX, from the standpoint of ad management tools, in that we also have built in a marketplace and also allow you to go direct to advertisers. Our space is pretty young. READ MORE>>.

Startup 164