Remove 2009 Remove Demand Remove Metrics Remove Slides
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

Since 2009 we’ve been in an unequivocal bull market. For what ever reason we’re wired to have amnesia during the run up and prescient memories of how we ‘knew it all along’ as soon as the slide begins. Create company measures for success that go beyond financial metrics.

Marketing 354
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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date. Recent competitive financings closed by Gilt Groupe ($35mm in 05/2010), OKL (undisclosed value in 12/2009) and Ideeli ($20mm in 12/2009). Competitor: Slide.