Remove 2011 Remove Advertising Remove Content Remove Media
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24/7 Media Expands Video Formats

socalTECH

Online advertising provider Real Media Group , which is part of 24/7 Media, said today that it has launched three new video formats. 24/7 Media acquired Los Angeles-based Panache in December of 2011. READ MORE>>.

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DIGIDAY:ON MEDIA

SoCal Tech Calendar

Thursday, February 24, 2011 -- DIGIDAY:MOBILE: Publishers, Agency Executives and Brand Marketers are set to come together and discuss one of the hottest markets in digital content and advertising: Mobile. 100 discount for socalTECH readers use code SCTECH. See [link] (more)

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State of Evolving Media Address

SoCal Tech Calendar

Thursday, January 27, 2011 -- Beverly Hills Bar Assoc. Lunch - 3rd Annual State of Evolving Media Address. Leading IP and new media lawyer James D. See [link] (more)

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The Power of Torso TV (Why Media is Racing to the Middle)

Both Sides of the Table

It was especially influential in my mind in thinking about media. At the simplest level you can think about markets in terms of the number of times media is consumed and/or purchased by people plotted against the total number of content of that media type that is available. Less so if you’re a content producer.

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State of Content | Los Angeles

Tech Zulu Event

State of Content is an unrivaled opportunity to connect and collaborate with today’s leading influencers, executives, and entrepreneurs in the new establishment of advertising, marketing & technology. This event will bring together thought leaders to discuss the current state of CONTENT within the ever-evolving digital ecosystem.

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Celebrities in Social Media

SoCal Tech Calendar

Monday, September 19, 2011 -- Celebrities in Social Media.

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Adconion Spins Out Joost

socalTECH

Adconion Media Group , the Internet advertising firm which has been ramping up its operations in Santa Monica, said today that it is spinning out its video product, Joost Video Network , into a new, standalone business, also based in Santa Monica. The firm said it expects triple digit growth in 2011. READ MORE>>.