Startup Professionals Musings

SEPTEMBER 12, 2016

Now these principles are complicated by the worldwide instant access to many competitive alternatives, indirect social and environment impacts, and the velocity of change enabled by the pervasive market move to digital. These principles include the following: Free and ultra-low cost may no longer be competitive.

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socalTECH

NOVEMBER 6, 2020

We're really focused on the consumer getting the right car at the right price. In 2016, that represented a couple of unique concepts. There's real competition in this area. When I studied the landscape, it's clear that for our consumers, they are very price conscious. Brad Stewart: The company had two previous lives.

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Startup Professionals Musings

JANUARY 25, 2016

It must be written down, with measurable team objectives, validated by metrics and compared against competition. Customer-centric founders have found that interactive coaching and mentoring by experienced peers is more effective and positive in keeping everyone up to speed on trends, competition, customer demands and technology.

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Startup Professionals Musings

JUNE 24, 2016

Change competitive positioning and pricing to improve traction. Many high-margin, low-volume startups are forced to consider the price-volume tradeoff. Of course, a move on price also puts them in the realm of new competitors, including e-commerce vendors and big-box stores. Are you still hesitating?

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Startup Professionals Musings

FEBRUARY 13, 2016

This is also the place to first mention patents and any other differentiators that put you ahead of competition. Every new offering has competition and alternatives, so it’s not credible to claim no competitors. Marty Zwilling First published on Entrepreneur.com on 02/03/2016. Who are your competitors, and how do you win?

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Startup Professionals Musings

OCTOBER 22, 2016

Customers react poorly when they hear your value claims for them, and see more value to you (bottled water in your hotel room at a high price as a “convenience” to you). If you are looking for a lasting competitive advantage, I recommend that you follow the steps outlined here to create experiences that your customers crave.

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Customer Custom Social Media Training 97

Both Sides of the Table

FEBRUARY 24, 2016

million in funding on TechCrunch led by Harmony Partners and Upfront Ventures to double its footprint of 3 cities (New York, Chicago & Washington DC) to 6 in 2016. They have high-priced property and zero innovation. It tested our beliefs about pricing, products and marketing overall of our service. This was painful.

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Startup Professionals Musings

OCTOBER 5, 2016

They need to ask customers the difficult questions, and really understand costs versus benefits, as well as competitive alternatives. Value is far more than cost versus price. Marty Zwilling First published on Huffington Post on 10/04/2016. Opening relationships and creating opportunities. Consensus and change are hard.

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Startup Professionals Musings

JUNE 10, 2016

The right channel for marketing and distribution is one of the basic “four Ps” of business (product, promotion, price and placement). For example, if a new partner wants to offer new terms or prices, disclose and negotiate with existing partners before it becomes a crisis. Avoid direct sales forces and wholly owned channels initially.

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Startup Professionals Musings

FEBRUARY 29, 2016

I believe that the resourcefulness to turn constraints into competitive differentiators and new opportunities is a trait that separates the great entrepreneurs from the “wannabes.” Without constraints on pricing and size, computers would still look like mainframes rather than fit in your wristwatch. There is still room for many more.

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Startup Professionals Musings

NOVEMBER 18, 2016

The most elegant products have the highest price tags, thus limiting market size. Every customer has a sense of what a solution should cost, based on competition, and the cost of doing nothing. Marty Zwilling First published on Huffington Post on 11/17/2016. Direct and indirect costs of the solution seem high.

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Product Case Study Customer Custom 95

Both Sides of the Table

MARCH 25, 2016

So when Sam Rosen came to me with the idea of disrupting storage with a product that is priced cheaper than existing incumbents and he could build a product that is a better service I was intrigued. But that’s harder to build in 2016 than it was in say 2005. What price will your customer ultimately accept? Competition.

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Startup Professionals Musings

DECEMBER 28, 2016

They will get you interest from investors and lenders, and you will receive better financing, prices, terms, and conditions from business suppliers and professional services. Examine the marketplace and your competition. Marty Zwilling First published on Huffington Post on 12/27/2016.

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Startup Statistics Guide Entrepreneur 71

Xconomy

AUGUST 26, 2016

Mylan bumped up the price of the EpiPen 400 percent, presidential nominee Hillary Clinton responded with a tirade against drug price hikes, and—much like when Clinton railed against drug pricing last year—biotech indexes promptly plummeted more than 3 percent. It was the tweet heard around the biotech world, again.

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Pricing Thousand Oaks Startup Research 40

Xconomy

JULY 19, 2016

For 2015, there were 133 information security M&A deals, according to 451 Research’s Tech M&A Outlook 2016. Symantec Forces the Industry to Stay Competitive. New funds have been raised dedicated to this segment. What we’ve also seen is the increase in M&A. In general, M&A is a natural part of the IT security market.

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Startup Professionals Musings

NOVEMBER 21, 2016

Smart entrepreneurs highlight their own positives in competitive positioning, rather than competitor negatives. Competitor X solutions are too expensive and too slow” should be “My solution provides double the performance at half the price.” Marty Zwilling First published on Inc.com on 11/03/2016. Your future depends on it.

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Startup Professionals Musings

AUGUST 19, 2016

For example, early social media startup Friendster was so enamored with their early acceptance that they turned down a $30 million offer from Google, then quickly ran into money woes and tough competition. Prices need to be reviewed to cover total costs and margin. Marty Zwilling First published on Forbes on 08/13/2016.

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Startup Professionals Musings

MARCH 18, 2016

It’s like trying to sell a home still being built at next year’s dream market price. Patents filed, even provisional, as well as trademarks, copyrights and trade secrets count as barriers to entry and sustainable competitive advantages. Marty Zwilling First published on Entrepreneur.com on 03/09/2016.

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TechCrunch LA

AUGUST 11, 2021

Linktree leads the space, securing a recent $45 million Series B raise to build out e-commerce features, but Beacons boasts competitive creator monetization tools with just a $6 million seed round in May. Linktree has been around since 2016 and has more funding than its up-and-coming competitors.

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Both Sides of the Table

FEBRUARY 14, 2016

There is much discussion online and also in small, private groups, about why the price of technology companies – public and private – are falling. Valuing any company can be difficult because it requires a degree of forecasting future growth & competition and ultimately the profits of the organization.

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