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Demand Media Buys Two Firms, Renews Google Ad Deal

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Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, said Tuesday afternoon that it has acquired two companies, plus renewed a deal with Google. Financial details of the two acquisition was not disclosed. IndieClick was headed by Peter Luttrell, and RSS Graffiti by Ryan Hoffman.

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. million in seed funding from the Los Angeles-based firms Bonfire Ventures and Crosscut Ventures to expand its business (maybe through direct marketing?). Postie has raised $3.5

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Triton Digital Acquires Omny Studio

socalTECH

Los Angeles-based Triton Digital , a provider of advertising services and technology for the online radio streaming, digital audio and podcasting markets, has acquired Omny Studio , a developer of a podcast and on-demand audio publishing platform. Financial terms of the acquisition were not annoucned.

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Demand Media Gets New Competitor, Yahoo, After Associated Content Buy

socalTECH

Los Angeles-based Demand Media , the user-generated content venture of Richard Rosenblatt, has new competition this afternoon, from Yahoo , after Yahoo announced it would acquire content publishing firm Associated Content. Financial terms of the acquisition of Associated Content were not disclosed.

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Triton Digital Acquired By Vector Capital

socalTECH

Los Angeles-based Triton Digital , the provider of software for the digital audio streaming market, has been acquired by private equity firm Vector Capital , the companies said today. Triton Digital is led by Neil Schore, and was backed by Sean Moriarty, the current CEO of Demand Media. READ MORE>>.

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Rubicon Project Buys RTK.io

socalTECH

Los Angeles-based advertising exchange operator Rubicon Project said this morning that it has acquired RTK.io , a developer of open source, header bidding solutions for publishers. Rubicon says that RTK's solutions are build on the same, open source framework as its own, Demand Manager product portfolio, Prebid.

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Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. We Create Demand for California's Technology Companies. Los Angeles-based executive search for emerging growth companies. Advertisers. Startups Made Simple.