Remove Activity Remove Competition Remove Invest Remove Metrics
article thumbnail

10 Metrics To Drive Your Annual Business Review

Startup Professionals Musings

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Cost of customer acquisition.

Metrics 100
article thumbnail

7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. Measuring is all about return-on-investment (ROI). Marty Zwilling.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Key Metrics To Take a Startup to the Next Level

Startup Professionals Musings

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106
article thumbnail

8 Signs Of A New Business Initiative And Not A Hobby

Startup Professionals Musings

I’m not suggesting that you model your startup after the complex corporate organizations you hated in your last job, but there are at least eight key functions and activities that every investor expects to find in a startup proposal with any real potential to change the world. No mention usually means no plan and not competitive.

article thumbnail

The Changing Venture Landscape

Both Sides of the Table

On the one hand, you’re over paying for every investment and valuations aren’t rational. There are of course many Seed VCs who take board seats, don’t over-commit to too many deals and try to help with “company building” activities to help at a company’s vulnerable foundations. That used to be called A-round investing.

article thumbnail

8 People And Process Skills Required In Any Business

Startup Professionals Musings

During my time in Silicon Valley, I was struck by the fact that most successful entrepreneurs seemed to personally know and regularly hear from all the “movers and shakers” who had the investment capital and leadership they needed. Using metrics to measure results and commitments. Marketing your personal brand and your vision.

Startup 113
article thumbnail

I Know Everybody Told You to Send Your Fund-Raising Decks as a Link.

Both Sides of the Table

You’re adding unnecessary “purchase friction” If your deck is something I should open 3–4 times as I’m contemplating an investment, why add any consumption friction to the reader? Because I invest in “ lines, not dots ” it’s actually the delta that I’m investing in. Competition isn’t won or lost by your marketing decks?—?it’s

Funding 239