Startup Professionals Musings

OCTOBER 4, 2021

With the pervasive and instant communication of social media and the Internet, businesses can no longer hide behind the mask of their own hype, either inside the company or outside. Competitive and leadership leverage. Strategy is the “what” part of the equation, and tactics are the “how” activities.

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Competition Sales Custom Customer 110

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Keep up with the competition. United Airlines is still recovering from that debacle.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Keep up with the competition. Build your brand and expert visibility.

Social Media 59

Social Media Media Entrepreneur Platform 59

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 140

Social Media Media Snapchat Platform 140

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 64

Social Media Media Snapchat Platform 64

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

NOVEMBER 25, 2019

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. They are now actively recruited for many roles. Mobility and connecting to work via the ‘cloud.’

Competition 127

Competition Case Study Platform Yahoo 127

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? Keep up with the competition. United Airlines is still recovering from that debacle.

Social Media 79

Social Media Media Marketing Platform 79

Startup Professionals Musings

JULY 13, 2022

In these days of global competition via multiple channels, you need continuous marketing to find more customers. I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. They won’t find you.

Technical Review 142

Technical Review Social Media Conference Custom 142

Startup Professionals Musings

SEPTEMBER 16, 2023

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Later cleanup can double your costs and risks.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

DECEMBER 29, 2021

These include recognized social media influencers, industry experts, and even early customers. Today’s generation of customers assign value to uniqueness, flexibility, and a perfect fit, so this is a competitive advantage you can highlight with credibility. Actively ask for feedback, and provide rewards for participation.

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Social Media Case Study Custom Customer 134

Startup Professionals Musings

APRIL 14, 2017

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. Facebook’s winning strategy was a laser focus on increasing active user counts and time spent online. Revenue and competitive position followed.

Competition 65

Competition Social Media Metrics Custom 65

Startup Professionals Musings

APRIL 9, 2023

Active listening is more important than active talking. Promote team inclusive activities and diversity. Every team member needs stimulation to broaden their horizons, correct weaknesses, and understand competitive strategies. The result is high engagement, and reduced loss of talent to competition.

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Coach Mentor Study Activity 117

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views.

Custom 140

Custom Customer Social Media Metrics 140

Startup Professionals Musings

JULY 30, 2021

Unfortunately, in my role as business advisor , I don’t see the same response to more common weak signals , like the move to phone texting instead of voice, or politics invading social media. As times change, you may need new metrics, such as total experience, web site hits, and social media complaints.

Marketing 162

Marketing Social Media Metrics Custom 162

Startup Professionals Musings

APRIL 9, 2021

In these days of rapid change, the pandemic, and worldwide competition, you need to make sure your entire team is customer-focused, innovative, and always looking around the corner for the next big thing. Find folks who are customer-centric and sensitive to competition. Find people who enjoy being problem solvers.

Coach 174

Coach Activity Custom Customer 174

Startup Professionals Musings

MARCH 4, 2023

I recommend that every entrepreneur and small business investigate and implement as many as possible of his seven new business force multipliers that I will paraphrase here: Information sharing through social media networks. Flash mob activities created for immediate impact.

Social Media 106

Social Media Software Review Course Networking 106

Startup Professionals Musings

JANUARY 17, 2022

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. Facebook’s winning strategy was a laser focus on increasing active user counts and time spent online. Revenue and competitive position followed.

Startup 144

Startup Social Media Metrics Custom 144

Tech Zulu Event

MARCH 19, 2015

Computers and the Internet have now brought in a new era that relies on data to make profitable business decisions in the competitive environment. Below is a full explanation of how small businesses can leverage technology to earn a competitive advantage in the marketplace. Social Media Automation Tools. Cloud Services.

Competition 40

Competition Technology Social Media Tips 40

Startup Professionals Musings

NOVEMBER 28, 2020

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Establishing your brand with interactive social media. The cost of social media done well is low. Later cleanup can double your costs and risks.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

FEBRUARY 10, 2023

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media. Invite the investor to dinner or fun-related activity.

Technical Review 138

Technical Review Startup Innocal Offshore 138

Startup Professionals Musings

MAY 1, 2022

If you are focused exclusively on prospects who are actively seeking to solve the problem you are positioned to solve, you won’t need five or seven attempts to get their attention. Don’t dumb it down for social media. They will call you back. Don’t put all your faith in passion. Marty Zwilling.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

OCTOBER 6, 2023

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. A smart investor will take an independent final reading in the market on barriers to entry, active competition, demographics, and price sensitivity. Communicate what is happening and why to everyone.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Tech Zulu Event

NOVEMBER 9, 2013

2020 seems like a decade away into space, however Motreal-based reelyActive, the winner os Startup World Competition , is doing just this. The Montreal-based startup beat 15 entrepreneurs from Europe, Africa, North/South America to emerge top at the competition held at Parisoma co-working space. Hyperlocal context. Internet of things.

Competition 83

Competition Startup Social Media Software 83

Startup Professionals Musings

JUNE 1, 2020

I recommend that every entrepreneur and small business investigate and implement as many as possible of his seven new business force multipliers that I will paraphrase here: Information sharing through social media networks. Flash mob activities created for immediate impact.

Tips 124

Tips Social Media Software Review Course 124

Startup Professionals Musings

DECEMBER 30, 2020

Intellectual property is required for a competitive edge. Planning for the future must be a regular activity, not just an early-stage or once-a-year event. Start with a range of platforms, including social media, advertising, and a great website. Strategic planning is a required ongoing investment. Neither is good.

Entrepreneur 173

Entrepreneur Patents Startup Technical Review 173

Startup Professionals Musings

JANUARY 2, 2021

In today’s world, every organization needs to be in a constant state of change to stay competitive. Take a positive and active role in the execution. True leaders model accountability by taking an active role and adding value, rather than just driving others and assigning blame. Don’t wait for a crisis to test accountability.

Training 173

Training Examples Startup Social Media 173

Startup Professionals Musings

AUGUST 31, 2020

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views.

Social Media 128

Social Media Metrics Custom Customer 128

Berkonomics

MARCH 23, 2023

Fifty-seven percent of teenagers say that their mobile device is the “center of their universe.” We are entering the smartphone era, where 65% of time on our mobile devices is spent in non-communicating activities. We are treating these more as computers and less as phones. The post How will you ride the next wave?

Mobile 156

Mobile Commerce Software Review Yammer 156

Startup Professionals Musings

OCTOBER 26, 2022

With social media and smart phone apps, real product information spreads at astounding speeds. Innovation doesn’t happen without active leadership, a mindset of commitment from the team, and a defined process. Let your continuous innovation become your sustainable competitive advantage.

Technical Review 151

Technical Review Organization Social Media Entrepreneur 151

Startup Professionals Musings

AUGUST 4, 2023

You need to make sure that everyone on the team, from the clerical assistant to the chief financial officer, knows your vision and product, and doesn’t hesitate to actively engage and be an effective proponent with anyone who might be of value to the business. In fact, having one marketing guru on the team alone won’t get you very far.

Startup 95

Startup Coach Mentor Social Media 95

Startup Professionals Musings

JUNE 17, 2019

Yet I find in my business advisory activities that busy entrepreneurs and professionals, especially the introverts like me, find it hard to spend the necessary time networking and nurturing the relationships they need to get ahead. That’s more than enough to put you ahead of your competition. Sorting it all out is the challenge.

Social Media 96

Social Media News Tool Email 96

Startup Professionals Musings

MAY 11, 2020

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media. Invite the investor to dinner or fun-related activity.

Technical Review 124

Technical Review Funding Innocal Offshore 124