Both Sides of the Table

JANUARY 19, 2015

We have made 5 online video investments in total – some we will talk about later this year. Content is a “hits driven business” and therefore you can only invest in platforms not media. You must invest in technology. Your tech needs to add value to content producers, the audience and advertisers.

SEM 150

SEM Content Platform Acquisition 150

SoCal CTO

NOVEMBER 17, 2009

However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? I'd rather invest time investing in social media to drive traffic to our site. Great stuff!

Acquisition 170

Acquisition Customer Custom Ideas 170

socalTECH

FEBRUARY 23, 2009

Vince Bianco: The company has been around since 2006, and we started by launching an SEO tool for press releases for professionals. The wizard, which you can find on Newsforce.com, essentially allows anybody, with little or no SEO experience, to optimize their press release for search, prior to sending it over the wire.

News 124

News Advertising Press Sites 124

socalTECH

FEBRUARY 15, 2019

Skyler Lucci is co-founder and CEO of Los Angeles-based HeyTutor (www.heytutor.com), a startup which has created an online platform which connects and matches students with in-person tutors. If a tutor were to go out and try to advertise like we do, they would go under, and they'd lose money right away. That's the Visa round.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

socalTECH

NOVEMBER 12, 2008

Matthew Graczyk is founder of angel-backed Zubican (www.zubican.com)--saw a problem, which was the difficulty of finding suppliers for products for businesses--and decided to solve the problem, with a site specifically targeted at helping B2B buyers and sellers connect. We've also got SEO feed pages. It's a double viral loop.

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Sales and marketing costs.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Both Sides of the Table

MARCH 25, 2016

In many ways the fact that it has become so cheap to start a company and relatively cheap to raise angel/seed money that we as an industry have gotten lazy on basic planning. What would it take in investments to acquire and retain traffic to support these businesses? But not doing basic research makes no sense. Market Structure.

Startup 150

Startup Marketing Study SEO 150