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True(X) Media Finds $6M

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Los Angeles-based True(X) Media --which was most recently known as SocialVibe--disclosed this week that it has raised $6M in a new funding round. The online advertising technology provider said the funding came from prior backers Jafco Ventures, Pinnacle Ventures, Norwest Venture Partners and Redpoint Ventures.

Media 147
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TrueX Media Acquired For $200M, Says Report

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Los Angeles- and New York-based video advertising company TrueX has been acquired by 21st Century Fox , according to a report from the WSJ this morning. TrueX Media offers up interactive, video advertising technology, and is led by Joe Marchese. The deal is reported to be worth $200M. READ MORE>>.

Report 138
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SVnetwork Launches Brand Advertising Network

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Los Angeles-based SocialVibe , which was formerly a site focused on social media for brands and charities, has turned into SVnetwork , a new Internet advertising network. According to SVnetwork, it has launched its own, performance brand advertising website which connects brands with over 80 million unique consumers every month.

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Buzz Media Inks Deal with Magazine

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Los Angeles-based Buzz Media , the online network of celebrity-focused web sites, announced today that it has inked a deal with OK! Buzz Media--which was formerly known as BuzzNet--is a venture backed operator of a network of pop culture, celebrity, and music-focused web content properties and blogs.

Media 100
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SVnetwork: 100th Brand Advertisign Campaign

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Los Angeles-based SVnetwork , the online advertising network which runs SocialVibe, reports this morning that it has launched its 100th brand advertising campaign. SVnetwork is backed by Redpoint Ventures, Jafco Ventures, and Pinnacle Ventures. Tags: svnetwork online brand advertising toyota. READ MORE>>.

Redpoint 157
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SVnetworks Names Chief Revenue Officer

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Los Angeles-based SVnetwork , the firm behind SocialVibe, said today that it has named Nick Loria as the firm's Chief Revenue Officer. SVnetwork operates a brand advertising network, with its core site being SocialVibe, an online site which allows consumers to support their favorite charities by viewing sponsored brand messages.

Redpoint 133
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United Online's Helfand Departs, Joins Auditude

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Jeremy Helfand , the President of United Online 's Media Group, has departed the Woodland Hills-based firm and ended up at a Palo Alto startup. Helfand had previously headed by advertising and partnerships for United Online's Adcurate, Netzero, Juno, Classmates, FTD and MyPoints brands.