socalTECH

JANUARY 14, 2010

Santa Barbara-based Impact Radius , a developer of multi-channel, performance advertising technology, announced today that it has raised $6M in a venture funding round. The round was led by Redpoint Ventures. As part of the funding, Redpoint's Greg Martin joins the company's board of directors. READ MORE>>.

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Redpoint Santa Barbara Advertising Venture Capital 140

socalTECH

JANUARY 23, 2014

Santa Monica-based Gravity , the real-time, personalization software developer led by Amit Kapur, has been acquired by AOL , in a deal worth $83M, plus $7.7M According to AOL, it will use Gravity''s technology to create more engaging, relevant, and valuable experiences for its consumers, advertisers and publisher partners. in earnout.

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Redpoint Santa Monica Advertising Content 164

socalTECH

JULY 17, 2014

The latest venture capital totals from the PricewaterhouseCoopers/National Venture Capital Association''s MoneyTree Report was released this evening, tallying up $761.12M in investments in Q2 of 2014 in Southern California, up from Q2 of 2013, when $616.83M was invested in the region. Nationally, there was $13.0 READ MORE>>.

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socalTECH

FEBRUARY 1, 2013

Santa Monica-based Gravity , the developer of real-time personalization software headed by former MySpace COO Amit Kapur, is making a big push today with the launch of a new set of free APIs for publishers. Gravity is backed by GRP Partners, Redpoint Ventures and August Capital, having most recently raise d$10.6M

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Content GRP Partners Redpoint Santa Monica 168

socalTECH

NOVEMBER 2, 2009

Los Angeles-based Impact Radius , a firm which is developing a service to link performance advertising to TV, radio, print, and online channels, has raised $1.0M Impact Radius is backed by Redpoint Ventures, and the firm's management team includes Per Petterson, co-founder of Commission Junction. READ MORE>>.

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Funding Redpoint Venture Capital Advertising 140

socalTECH

JANUARY 24, 2011

Auditude develops technology to help companies monetize their online video. Helfand had previously headed by advertising and partnerships for United Online's Adcurate, Netzero, Juno, Classmates, FTD and MyPoints brands. According to Palo Alto-based Auditude this morning, Helfand has joined the company as CEO.

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Woodland Hills Redpoint UCLA Advertising 177

socalTECH

NOVEMBER 20, 2008

Irvine-based WebVisible announced today that it has acquired Pasadena-based Adapt Technologies, a developer of search engine marketing tools. WebVisible is a provider of local online advertising services, which helps small and midsize businesses place search engine marketing. Financial terms of the acquisition were not disclosed.

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Technology Redpoint Pasadena Advertising 124