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Rubicon Project Hails Growth, New Customers

socalTECH

The startup says it added more than 200 new publishers and 100 new buyer channels for the six months ended March 31, 2013, and that its customers now include more than 500 of the world''s premium publishers, including eBay UK, Time, ABC News, the Wall Street Journal, Tribune Company, Virgin Media, People, Universal and many others.

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Rubicon Signs New York Advertising Firm

socalTECH

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

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Thanks to socalTECH's Sponsors and Advertisers!

socalTECH

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. It's the source for keeping a pulse on the dynamic world of technology, reaching venture capitalists, angel investors, entrepreneurs, CEOs, social media. Thanks this week to our sponsors and advertisers, which include Clearstone. learn more.

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This Week in VC with Jim Armstrong of Clearstone

Both Sides of the Table

Had a great chat with Jim Armstrong who is a General Partner at Clearstone Venture Partners today on TWiVC. Clearstone currently invests out of a $200 million fund based in LA with offices in Menlo Park and in India. Segment One: Jim’s background and Clearstone’s investment strategy. AppDynamics.

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Rubicon Bolsters Certified Inventory Effort

socalTECH

Los Angeles-based The Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity, said today that it has enhanced its "Certified Inventory" program with a partnership with AdSafe Media. Tags: rubicon project online advertising invenstory adsafe. READ MORE>>.

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Rubicon Taps Firm to Sell Premium Ads

socalTECH

Santa Monica-based Rubicon Project has tapped a New York company, Katz 360 Sales, to sell premium display ads to advertisers, the firms announced today. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

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Rubicon Project Makes Two Hires

socalTECH

Los Angeles-based Rubicon Project, which develops online advertising optimization software, announced this morning that it has hired on two executives to the firm. Welch joins from Experian Interactive Media, and prior to that was at LowerMyBills.com before it was acquired by Experian. Douglas has also served at Oracle. READ MORE>>

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