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Rubicon Project Hails Growth, New Customers

socalTECH

Los Angeles-based Rubicon Project says today that it is one of the "fastest growing ad technology companies in history". Rubicon is venture backed by Clearstone Venture Partners, IDG Ventures, Mayfield, News Corp., Rubicon is venture backed by Clearstone Venture Partners, IDG Ventures, Mayfield, News Corp., READ MORE>>.

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Thanks to all of our sponsors and advertisers, who make our coverage of Southern. California's technology industry possible. venture funding and business deals, technology develops, and more from Santa Barbara. venture funding and business deals, technology develops, and more from Santa Barbara. Technology.

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This Week in VC with Jim Armstrong of Clearstone

Both Sides of the Table

Had a great chat with Jim Armstrong who is a General Partner at Clearstone Venture Partners today on TWiVC. Clearstone currently invests out of a $200 million fund based in LA with offices in Menlo Park and in India. Segment One: Jim’s background and Clearstone’s investment strategy. AppDynamics.

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Rubicon Project Buys SiteScout

socalTECH

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

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Rubicon: CPMs Up For Ad Publishers

socalTECH

Los Angeles-based Rubicon Project , which provides online advertising optimization for web publishers, reports this morning that its latest advertising market survey finds that CPMs are up "significantly" in Q2. Tags: rubicon project advertising publishing online. Overall, the firm reported CPMs are up about 38% in Q2.

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Rubicon Bolsters Certified Inventory Effort

socalTECH

Los Angeles-based The Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity, said today that it has enhanced its "Certified Inventory" program with a partnership with AdSafe Media. Tags: rubicon project online advertising invenstory adsafe. READ MORE>>.

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Rubicon Project Names Three Execs

socalTECH

Los Angeles-based online advertising firm Rubicon Project announced this morning that it has hired three new executives. Rubicon Project is headed by Frank Addante, and develops ad optimization technology for web publishers, helping them to pick the best ad networks to optimize revenue on their web site.