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THQ, Massive In Game Advertising Deal

socalTECH

Calabasas-based video game publisher THQ has inked a deal with Microsoft's Massive subsidiary, to include in-game advertising from Massive, the firms said today. According to the firms, Massive will be the exclusive, in-game advertising partners for THQ's PC and Xbox 360 video games.

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NewFronts | Monetizing Digital Content [Live]

Tech Zulu Event

We’ll discuss how content studios are monetizing this content via advertising, sponsorship, show integration and more. Clients include Home Depot, Sony Electronics, THQ, Virgin Mobile, Levis and Fox.@severshed Content partners include Discovery, CBS, Time Inc., Scheduled Speakers Include.

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