Startup Professionals Musings

JULY 10, 2015

To make this work, you need heavy traffic on your site -- probably at least a million page views per month -- which most sites never achieve in their lifetimes. It helps to understand how online advertising really works. For the advertiser, this is the cost-per-click (CPC) model.

Advertising 99

Advertising PPC CPC Sites 99

socalTECH

JUNE 30, 2011

This morning, we spoke to Thomas Swalla , the COO of Santa Monica-based Savings.com , the online coupon and deals site, to talk a little bit about how the move has impact at one of Southern California's many, many affiliate-dependent Internet businesses--and how the move might result in lost jobs, and the firm moving out of state.

CPC 279

CPC Santa Monica Southern California Sales 279

socalTECH

DECEMBER 15, 2010

Among one of the fastest growing industries--despite what has been a stagnant economy--is Internet advertising, which has continued to grow strongly over the past two years. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

socalTECH

FEBRUARY 1, 2011

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. At that time, monetizing by advertising didn't exist, and web developers were having to hand roll those experiences.

Startup 162

Startup Content Advertising Sites 162

socalTECH

MARCH 4, 2010

Recently, Santa Monica-based Docstoc (www.docstoc.com) launched a new marketplace on its site, for anyone interested in selling professional documents. What kind of documents do you envision people offering through the site? That works like Docstoc, which is now probably the fastest growing web site for small businesses.

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. John Wanamaker.

Customer 164

Customer Custom Advertising SEM 164

Tech Zulu Event

SEPTEMBER 4, 2012

But its not the social networking site we are after but their age, courage and energy and its amazing how beauty inspired entrepreneurship! As a young African entrepreneur with little funding, you may want to meet new people on social networks that may help in the growth and development of your new internet start-up.

Social Network 100

Social Network Networking Advertising Startup 100