Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

Both Sides of the Table

SEPTEMBER 17, 2013

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. That is the definition of Disruptive Technology.

Company 339

Company Companies Technical Review Content 339

socalTECH

DECEMBER 30, 2010

All this week, we are sharing the opinions of some of the top influencers in Southern California's high tech community. We asked the same five questions of a variety of top technology entrepreneurs, investors, and others, to hear what they're thinking about, and are sharing it here over the next two weeks. 1) Mobile web.

Technical Review 160

Technical Review Southern California Cloud Computing Venture Capital 160

Startup Professionals Musings

OCTOBER 25, 2019

In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Memorable personalization doesn’t always have to include fancy technology or high cost.

Customer 54

Customer Custom Technical Review Design 54

Tech Zulu Event

APRIL 12, 2013

Full-service Pinterest marketing and technology startup – HelloSociety recently announced it had driven $30 million in additional sales revenue for its over 350 brand clientele through Pinterest. Pinterest said earlier last year it had topped Google+, LinkedIn and YouTube combined, for example and beat Twitter in February the same year.

Sales 101

Sales Technical Review Marketing Technology 101

socalTECH

JULY 27, 2015

There's been a huge debate over the future of Adobe's Flash raging over the last month, as both Google and Mozilla disabled Flash due to security holes and other issues. Matt Cooper: What we're really trying to do, is reshape the advertising space. All of digital advertising today uses Flash as a foundation technology.

Hollywood 100

Hollywood HTML Software Review Advertising 100

SoCal CTO

MARCH 18, 2010

Today I lead a small consultancy that helps advertising supported develop and scale the revenue producing sides of their businesses. In addition to we’re taking GumGum and their very cool advertising opportunities to market. Example here: [link]. I know Jim, Mark, Kurt (see Los Angeles Technology Connector – Kurt Daradics ).

Startup 225

Startup Los Angeles Social Network Twiistup 225

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. But now, those taking assignments have to be rated and reviewed, and have expertise in that area.

Demand 240

Demand Media eHow Content 240

Tech Zulu Event

NOVEMBER 6, 2013

TechZulu caught up with co-founder Calvin Schemanski chat about their upcoming launch, their product and why Long reviews suck. myfab5 is a platform that reinvents the restaurant review. Unlike typical review sites, our platform does not use star ratings or long reviews. What is myfab5?

Software Review 79

Software Review Technical Review Writing Startup 79

Both Sides of the Table

DECEMBER 27, 2011

Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. If you spent the 3 years perfecting some hugely differentiated technology IP that may also be different. Fast early growth in a market is often eroded when competition gets fierce and prices are forced down due to competition.

Startup 418

Startup Venture Capital Sales Technical Review 418

socalTECH

JUNE 8, 2011

We actually built that about a year and a half ago, and are bringing that back due to overwhelming demand. In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. For example, if a customer has a question on a purchase, we answer that.

Platform 263

Platform Training Software Review Advertising 263

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. We weren’t in enough cities to do national advertising campaigns yet we weren’t centralized enough to benefit off of our central marketing traction. Seriously, this happens.

Startup 286

Startup Technical Review Customer Custom 286

Tech Zulu Event

JANUARY 23, 2014

Online video is a burgeoning industry that needs to validate itself as quickly as possible for financial reasons: advertisers need to know where to direct their dollars, and nothing says “me!” This fame/indie collaboration was attempted at several award ceremonies but mostly failed due to lack of authenticity.

Technical Review 92

Technical Review Entertainment Content Class 92

Both Sides of the Table

MARCH 30, 2010

But I believe it’s a very comprehensive solution and our due diligence with large app developers confirmed as much. it provides complete transparency in how much advertisers are paying, how much Burstly takes and what your revenue is. Optimization also helps you optimize ad sales if you’re doing pure advertising.

Mobile 282

Mobile Invest Company Companies 282

Both Sides of the Table

OCTOBER 10, 2011

The remainder of this article will deal with this decision but it comes down to the different economics of DVD rentals due to “ the first sale doctrine ” which gives Netflix a complete library of films and the fact that the first-sale doctrine doesn’t apply to digital downloads. The big price increase : 5 out of 5 stars.

Netflix 287

Netflix Customer Custom Pricing 287

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read. My argument is pretty simple. But it wasn’t to be.

Marketing 379

Marketing Startup SEM SEO 379

Tech Zulu Event

MAY 12, 2014

Technology advocate and celebrity Will.I.Am. Technology advocate and celebrity Will.I.Am. He also briefly talked about a smart watch he was wearing that his team created which is due to launch this year. Education & Tech. Education and Technology were also hot topics at the conference.

Conference 88

Conference Technical Review Education Startup 88

Tech Zulu Event

APRIL 1, 2014

Visions pan of endless cold emails and long days attending meetups and pitch nights while your operations/tech team grind away. We wanted to help entrepreneurs, but at the same time, act like investors in terms of being able to vet opportunities, help with due diligence, and discuss deals with accredited investors.

Invest 100

Invest Startup Technical Review Software Review 100

Both Sides of the Table

MARCH 15, 2010

I’ve talked about how Twitter is a new form of RSS (curated RSS), it’s a a new form of IM / SMS , it’s a place where business is conducted and it’s a place where advertising will drive leads due to the link sharing nature of Twitter. had a great evening talking tech and startup.

Social Network 347

Social Network Networking Blogging RSS 347

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. John Wanamaker.

Customer 164

Customer Custom Advertising SEM 164

Tech Zulu Event

AUGUST 6, 2013

It is important to have a website, blog posts, videos, and other sources of info that potential consumers can discover and review. In addition, they find online reviews and recommendations. For example, your company can provide your consumer with a free trial or your consumer can see a live demo. Product Evaluation.

Tool 81

Tool Product Marketing Pricing 81

Both Sides of the Table

JULY 16, 2010

But VC is an “illiquid asset&# so funds didn’t disappear quickly - In 2000/01 the stock market quickly adjusted punishing investors in the NASDAQ and in individual public technology stocks. It takes less to start a business these days – We all know that it takes less to start a technology company these days.

Venture Capital 311

Venture Capital Startup Seed Funding Rustic Canyon 311

InfoChachkie

JULY 9, 2012

Networks have significantly increased YouTubers’ advertising revenue by negotiating sponsorships and large ad purchases with major brands. By allowing advertisers to purchase ads across a cadre of YouTubers, Internet TV networks can achieve their efficiency and reach goals.

Google 133

Google Develop Development Funding 133

Tech.Co

JANUARY 10, 2018

In the Harvard Business Review Female Economy 2009 report, women purchasing power was predicted to control about $28 trillion in annual global consumer spending, if not more. For example, the company’s hashtag is #freetheV. There’s so much noise telling women it’s hard to be a female in tech. Connect With Your Customers.

Tips 71

Tips Customer Custom Dollar Shave Club 71

Tech Zulu Event

JULY 31, 2013

They jumped on YouTube advertising taking advantage of the lower cost per click compared to traditional Google Adwords. They had the YouTube general community do video reviews on their Orabrush tongue cleaner. 7 – The line between art and marketing/advertising is now very blurry. They partnered with YouTube celebrities.

Dollar Shave Club 101

Dollar Shave Club Customer Custom Marketing 101

Startup Professionals Musings

JANUARY 25, 2016

According to many observers , we can thank or blame technology for these higher expectations, providing information at the speed of light, leading everyone to expect more. Some entrepreneurs are so focused on their technology, they assume their customers think the same way. Promote by example a superior customer experience mindset.

Customer 55

Customer Custom Startup Coach 55

Startup Professionals Musings

MARCH 24, 2013

Technology environment savvy. Of course, many are still fighting it as well, due to privacy concerns. There are already many examples of startups edging into this space. A personal assistant must be able to understand intent and context, as well as learn common acronyms and shorthand phrases, whether written or spoken.

Web 98

Web Entrepreneur Software Review Google 98

socalTECH

JANUARY 7, 2015

In the last few years, Southern California has been a key market in launching mobile applications and services, due to a huge, mobile-savvy consumer population. Of course, we have technology to help us with that, but we offer human intervention to make sure that transactions go smoothly. com), which offers up local, peer-to-peer sales.

San Diego 100

San Diego Mobile Marketing Sites 100

Startup Professionals Musings

NOVEMBER 27, 2011

" Examples include give-aways, contests, and celebrity stunts that grab attention. This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad. Wikipedia started this, but it is also used for technical support, software, and product reviews.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Xconomy

JUNE 3, 2016

For example, medical services are generally not subject to sales tax. This analysis will require discussions between the technology team and the company’s tax advisors, reviewing each step of the service delivery process. This state by state review should be prioritized based on which states generate the highest sales.

Sales 62

Sales Company Companies Software Review 62

socalTECH

AUGUST 3, 2012

Our focus was to utilize new technology for streaming over the internet, broadcasting underserved sports which normally don't end up on TV, in HD quality, for viewers across the country and world. It's a combination of sponsorship, advertising, and for some of our partners, fee for that content. What is IBN Sports?

Content 212

Content Google Southern California Orange County 212

Startup Professionals Musings

MARCH 31, 2017

The business leaders who create real technology paradigm shifts, or have changed the world of commerce, don’t advertise their failures, but they still feel them. They tried to make traffic signals intelligent way back in the early ‘70s, but found out that it takes more than technology to change government bureaucracies.

Social Media 63

Social Media Technical Review Entrepreneur Commerce 63

socalTECH

DECEMBER 1, 2008

What kinds of companies are you looking to invest in, when you say digital media--content, technology, or both? But we're also technology focused, looking primarily at consumer facing software and services firms in digital media. We're looking to build out our investment portfolio. What's your ideal investment opportunity?

Southern California 100

Southern California Media Venture Capital Invest 100

socalTECH

DECEMBER 1, 2008

What kinds of companies are you looking to invest in, when you say digital media--content, technology, or both? But we're also technology focused, looking primarily at consumer facing software and services firms in digital media. We're looking to build out our investment portfolio. What's your ideal investment opportunity?

Capital 100

Capital Southern California Media Venture Capital 100

Both Sides of the Table

MAY 19, 2010

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Tech Zulu Event

SEPTEMBER 27, 2010

The seminar is due to have rich content on all thing branding. They will look at why brands matter, who they matter to, how you can build them into your marketing, advertising and public relations strategies. The USC Alumni Club of West Los Angeles is putting on an amazing seminar and networking event with host Sasha Strauss.

West Los Angeles 56

West Los Angeles USC Networking Los Angeles 56

Startup Professionals Musings

OCTOBER 30, 2010

This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad. " Examples include give-aways, contests, and celebrity stunts that grab attention. Wikipedia started this, but it is also used for technical support, software, and product reviews.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89