Tech Zulu Event

NOVEMBER 11, 2013

Hard to believe another Digital LA Silicon Beach Fest Hollywood is happening this week back-to-back with the new LA Tech Summit produced by Cornerstone. Time sure flies when you’re having fun, or building a startup. The intersection of entertainment and technology has been a long time coming.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Both Sides of the Table

JUNE 20, 2014

By “vertical production” I meant that many online video production companies will have a strong vertical focus that will help them win the battle to sign up talent, build stronger & more loyal audiences and align with stronger advertiser relationships because they serve more endemic audiences.

Invest 291

Invest Content Media Networking 291

Tech Zulu Event

JUNE 11, 2013

Silicon Beach Fest is gearing up to showcase the most promising startups and visionaries from across LA’s growing startup entertainment ecosystem. More than 150 speakers include top executives from local accelerators, venture capitalists, entertainment powerhouses, brands, and emerging and established start-ups.

GRP Partners 88

GRP Partners MyLife Dollar Shave Club Santa Monica 88

socalTECH

DECEMBER 23, 2016

This morning, we have Kevin Winston of Digital LA (www.digitalla.net), the organization which is LA's largest digital networking group and which is behind the Silicon Beach Fest, the first and largest tech, startup and entertainment conference in LA. Similarly, the LA tech scene had had hundreds of startups pop up over the past 5 years.

Marina Del Rey 100

Marina Del Rey Dollar Shave Club Beverly Hills Startup 100

TechCrunch LA

APRIL 23, 2018

Last week, the Los Angeles-based startup led by Trevor McFedries , outed itself as the collective consciousness behind the virtual celebrity Lil Miquela and her less well known contemporaries Blawko22 and BermudaisBae in a choreographed melodrama worthy of Los Angeles’ best reality television. It worked. .

Social Media 254

Social Media Los Angeles Media Geni 254

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. 7083 Hollywood Blvd., Hollywood, CA 90028. A City of Angels: How Social Media is Bringing LA Closer to Utopia. 9:00-9:30am. 2:30-3:30pm.

Social Media 92

Social Media Los Angeles Media Angel 92

socalTECH

JANUARY 11, 2019

We caught up with Steereo CEO Anne Kavanaugh earlier this week to hear more about the company and its plans. We're a multi-sided marketplace, start with the driver. We started to think about another way to be able to get into the market. That was my first time in buying and selling of digital advertising.

Startup 113

Startup Advertising Marketing Platform 113

Both Sides of the Table

SEPTEMBER 17, 2013

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? As I point out frequently, people want to consume video. We like sight, sound & motion.

Company 339

Company Companies Technical Review Content 339

socalTECH

MAY 24, 2011

Southern California--and particularly, Los Angeles--has always been a center of the music business, which makes it unsurprising that there are many, music-focused startups which end up starting here. I then was recruited into a Silicon Valley startup, backed by Kleiner Perkins. That's now what we're advertising.

Social Media 241

Social Media Startup Sites Advertising 241

socalTECH

JANUARY 11, 2019

We caught up with Steereo CEO Anne Kavanagh earlier this week to hear more about the company and its plans. We're a multi-sided marketplace, start with the driver. We started to think about another way to be able to get into the market. That was my first time in buying and selling of digital advertising.

Startup 100

Startup Advertising Marketing Platform 100

socalTECH

NOVEMBER 17, 2011

Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. Sara Bordo: My co-founder, Brad Sexton and I, both come from the Hollywood studio world. What's your background, and how did you start this? READ MORE>>.

Paramount 187

Paramount Entertainment Hollywood Content 187

Tech Zulu Event

MAY 7, 2012

TechZulu is proud to team up with Digital LA and accelerators Amplify, StartEngine, Launchpad, local companies BetterWorks, PromoJam, start-ups and co-working spaces, all working together to create the first-ever Silicon Beach Fest to celebrate startups, tech, and entertainment! Advertising : Agencies rock digital, TBA.

Startup 106

Startup Press Hollywood Email 106

Both Sides of the Table

MAY 7, 2013

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. You can’t change media consumption patterns easily. Ynon Kreiz is a force of nature in the media and tech sectors. hours of TV / day. hours of TV / day. They read less than 30 minutes.

Media 320

Media CTO Coach CTO Hire Los Angeles 320

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media. Want control?

Marketing 91

Marketing Startup Demand Custom 91

Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media.

Marketing 82

Marketing Demand Startup Custom 82

Startup Professionals Musings

OCTOBER 5, 2013

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media. Want control?

Marketing 104

Marketing Demand Startup Custom 104

Tech Zulu Event

AUGUST 21, 2013

Nick Tran, Social Media Director for Taco Bell said, “The new entertainment for teens is YouTube. These fans have a personal relationship with the stars unlike traditional Hollywood. Forming these partnerships with YouTube content creators, both top stars and people just starting out, takes a sensitivity to the creative process.

Conference 99

Conference Hollywood eHow Content 99

socalTECH

JULY 20, 2011

She also has served at DoubleClick, had a stint as an investment banker at JPMorgan, been a venture capitalist at Bertelsmann Ventures, and started with an Electrical Engineering degree before her MBA. Jennifer Sargent: HitFix started two and a half years ago. As a result, consumers would go away after they hit that information.

News 173

News Entertainment Startup Bertelsmann 173

socalTECH

FEBRUARY 4, 2009

The convergence of the Internet and the entertainment business has made Los Angeles a hotbed of activity in the online entertainment industry, attracting companies from all over the country interested in connecting Hollywood with the Internet. We started as a live, 24/7 television network--really live, 24/7--168 hours a week of live TV.

Entertainment 100

Entertainment Advertising Hollywood Startup 100

Tech Zulu Event

SEPTEMBER 1, 2011

For those who may be living under a rock and have no idea what SXSWi is, its five days of presentations and panel discussions from some of the biggest thought leaders in Interactive digital media space. Digital Dailies: Reinventing Hollywood’s Workflow. Power Up Your Life thru Mobile Gamification (Velti).

Southern California 89

Southern California SoCal Guide Mixergy 89

socalTECH

MAY 4, 2011

One of the stealthiest Los Angeles startups to emerge in the last few months has been Namesake (www.namesake.com), headed by Brian Norgard and co-founded by Dan Gould. Norgard is a serial entrepreneur, having co-founded NewRoo (acquired by Fox Interactive Media/MySpace) and co-founding Twitter advertising startup Ad.ly.

Social Network 273

Social Network Startup West Hollywood Ideas 273

socalTECH

FEBRUARY 6, 2012

Not a tech startup, but one of the more intriguing ads debuted during the Super Bowl on Sunday. The video was just one of a number of ads filmed in the Los Angeles area for the Super Bowl, which is not unusual as its center for the entertainment and advertising industry.

Van Nuys 176

Van Nuys Content Technology Entertainment 176

Startup Professionals Musings

SEPTEMBER 2, 2012

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media. Want control?

Custom 100

Custom Customer Marketing Demand 100

Startup Professionals Musings

MAY 2, 2010

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media. Want control?

Marketing 55

Marketing Startup Demand Custom 55

Tech Zulu Event

SEPTEMBER 23, 2013

Startup Pitch Competition. In the end, 3 startups were awarded prize money for their spectacular business ideas. Innovation, Technology, and Startups. The conference itself was focused on innovation, technology, and startups. Tucker led the next panel on the topic of mobility in the startup revolution.

USC 98

USC Cornerstone OnDemand Southern California Netflix 98

socalTECH

JANUARY 4, 2013

A new, Los Angeles-based startup, Baboo is looking to help brands and marketers in the entertainment space reach consumers, and recently launched an alpha of its services. The startup, headed by Drake Sutton-Shearer, is offering up media content in exchange for micro-survey answers, to help bolster music, film, TV, sports, and gaming brands.

Marketing 219

Marketing Entertainment Content Los Angeles 219

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. tech, new media, entertainment and consumer industries. Interesting in reaching Southern California's high tech industry? Email us at info@socaltech.com.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

InfoChachkie

AUGUST 7, 2013

Friend, uber-popular startup blogger and investor extraordinaire Mark Suster took no prisoners in his opening remarks. He encouraged YouTube creators to continue creating meaningful (albeit virtual) relationships with their viewers, despite the fact that advertisers consistently fail to properly value such "audience connection.".

Course 190

Course Advertising Social Media Content 190

socalTECH

JANUARY 27, 2011

We thought it would be interesting to talk to the firm, so we connected with Nick Higgins who is the EVP heading up Joost and running its Santa Monica operations, to hear more about the spinout and Adconion's aggressive hiring plans in the area. Nick Higgins: Adconion was founded six years ago as an advertising network.

Santa Monica 149

Santa Monica Content Platform Networking 149

socalTECH

MARCH 23, 2017

San Diego-based TVPage , a startup developing cloud-based technology for monetizing video content, said on Thursday that it has added Greg Silverman as an investor in a recent $3M funding round. Silverman is the former president of Warner Bros. READ MORE>>.

Funding 124

Funding San Diego Commerce Content 124

socalTECH

MARCH 3, 2011

We spoke with David Aronchick , the CEO and co-founder of the firm to hear more about what it's up to. David Aronchick: We started about three years ago. So, we spun up the site, and got it up and going in the middle of 2008, and it just took off, particularly right after the elections. What's the story behind Hark?

Redpoint 201

Redpoint Startup Content .Net 201

Tech Zulu Event

MARCH 7, 2010

Discover the what the future holds for you and this game changing media platform. Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. Presenter: Scott A. Jones, Founder, Chairman and CEO, ChaCha Search, Inc.

Mobile 40

Mobile Media Case Study Advertising 40

socalTECH

APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Backing Southern California's next great technology companies. Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

Both Sides of the Table

JULY 1, 2010

In fact, he’s personally started 34 businesses and run 17 of them. He started a car washing business as a way to be able to drive other people’s fancy cars. So while it started more about finding solutions to get him driving cars more or logging airline miles he also focuses on big, industry-changing ideas.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

JUNE 15, 2011

We caught up with CEO Eric Frankel this week to talk about the firm, his decision to go from the comfortable world of Hollywood as President of Warner Bros Domestic Television Distribution, to a startup, how the firm is using the cloud to power it service, as well as where the firm is going next. At the time, it seemed easy.

Entertainment 159

Entertainment Startup Class Santa Barbara 159

Tech Zulu Event

OCTOBER 3, 2012

This San Francisco startup has amassed an impressive portfolio of innovative products that have the potential to disrupt content distribution in Hollywood and everywhere else. To put this technology into perspective, let us take a step back for a moment and explain what the future of television and content is shaping up to look like.

Screening 109

Screening Content CTO Hire Platform 109

Both Sides of the Table

APRIL 15, 2010

So when Google started pushing AdSense (ads for affiliate or 3rd party sites) they had a HUGE cost advantage. I think the best solution for the social networking era is “in-stream&# advertising. Plus, a TweetUp already means a meet up in a city organized through Twitter. Tiny Speck Online gaming start-up.

Venture Capital 271

Venture Capital Capital Google Platform 271