socalTECH

FEBRUARY 3, 2012

Fandango said that the SuperBowl advertisment will feature a tag which links viewers to its mobile apps. Fandango said the push will include both the Super Bowl advertising spot, social media outreach on Facebook and Twitter, as well as promotion across its site and apps. READ MORE>>.

Fandango 176

Fandango Southern California Hulu Social Media 176

Tech Zulu Event

APRIL 24, 2013

Guest article by Richie Hecker, Founder of Bootstrapper Media. A good example of growth hacking was Andrei Marinescu’s role as head of customer acquisition for Hulu. During an interview, he discusses that Hulu had its free version with 25 M uniques, which they needed to actively covert into premium subscribers.

Hulu 111

Hulu Startup Social Media Organization 111

socalTECH

NOVEMBER 11, 2008

According to Velocity, Rosen will focus on video, music, social media, publishing, games, and online advertising at the firm. Rosen joins Velocity Interactive from Fox Interactive Media, where she was Senior Vice President and General Manager, Entertainment.

Fandango 100

Fandango Idealab Hulu Social Media 100

Tech Zulu Event

AUGUST 4, 2011

Netflix, Hulu, and even YouTube and other content streaming sites have all but obliterated the independent DVD rental business of yesterday. has provided a platform since 2005 for indie producers, distributors and advertisers to provide viewers with this kind of content. The folks over at Blip.tv It’s got a fresh clean look.

Web 65

Web Netflix Social Media Product 65

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

NOVEMBER 25, 2013

And this in a nutshell, is what our lives as media consumers has turned into: a constant stream of impatience and auto-pilot interactions with ads. Enter Vidzey , the in-video shopping platform that seamlessly combines media, entertainment and e-commerce. Use digital media to change the way we consume media and shop.

Entertainment 98

Entertainment Advertising Startup Media 98

Tech Zulu Event

DECEMBER 20, 2012

There was an inkling of the changes to be when interactive TV services like NetFlix, Hulu and On Demand debuted as frenemies to traditional TV viewing. As media morphed into individually packaged pieces of content across platforms, viewing media on the couch (lean back) quickly became the old model.

Screening 82

Screening Content Mobile Netflix 82