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AtomicMe Connects Social Networking, Revenue Sharing

socalTECH

A new, Los Angeles startup, AtomicMe , said this week that it is looking to tie together social networking activity with the interests users are passionate about--by sharing advertising revenues with those users.

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MySpace Inks Advertising Deal With Orange

socalTECH

Los Angeles-based social networking site MySpace said today along with French firm Orange that they are in an advertising and content partnership. According to the companies, Orange Advertising Network will manage both premium and performance advertising sales for MySpace in France.

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Can social networking be a money-maker for companies?

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How The Promise Of Social Media Advertising Is Measuring Up For Adly

socalTECH

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Why would a brand or advertiser want to work with Adly?

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SocialVibe Aims Product At Politics

socalTECH

Los Angeles-based SocialVibe , the online advertising firm run by Jay Samit, said today that it has launched a new, political advertising solution ahead of the 2012 elections. SocialVibe's campaigns have previously been for major brands.

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MySpace Acquired By Specific Media

socalTECH

Los Angeles-based MySpace , the once dominant social networking website, has been sold to Irvine-based Specific Media , the online advertising network, in a deal reportly worth $35M. According to Specific Media, News Corporation will take a minority equity stake in Specific Media as part of the deal.

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MySpace Swallows Fox Audience Network

socalTECH

Los Angeles-based social networking site MySpace , which is a unit of News Corporation, said late Monday that it is integrating the Fox Audience Network (FAN) directly with MySpace. Fox Audience Network is News Corp's ad serving unit. The move comes as FAN President, Adam Bain, is leaving the firm.