socalTECH

SEPTEMBER 20, 2017

Santa Barbara-based TrackStreet , a provider of internet brand protection and analytics software, said today that it has named Ryan Erickson as Vice President of Sales. TrackStreet develops technology for monitoring brand reputation, Minimum Advertised Price (MAP) agreements, customer reviews, and similar information.

Sales 124

Sales Santa Barbara Software Review Technical Review 124

socalTECH

OCTOBER 9, 2013

Google''s display advertising network, Google Display Network, doesn''t perform as promised, according to Santa Barbara-based PureClick. pureclick google display network advertising' READ MORE>>. pureclick google display network advertising' PureClick is led by Tim Rodgers. READ MORE>>.

Google 157

Google Networking Santa Barbara Advertising 157

socalTECH

NOVEMBER 8, 2017

Santa Barbara-based TrackStreet , a developer of software to help manufacturers monitor their channel and e-commerce sites--and in particular, minimum-advertising-price (MAP) policies--has raised $2M in seed funding, the company said Wednesday.

Commerce 124

Commerce Artificial Inteligence Seed Funding Santa Barbara 124

socalTECH

AUGUST 29, 2018

Santa Barbara-based Impact --formerly, Impact Radius--said this morning that it has made a number of executive appointments. Impact provides products for fraud protection, marketing attribution and analytics for the online advertising market. READ MORE>>.

Santa Barbara 100

Santa Barbara Advertising Marketing Product 100

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. venture funding and business deals, technology develops, and more from Santa Barbara. venture funding and business deals, technology develops, and more from Santa Barbara. Advertisers. California's technology industry possible.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

DECEMBER 9, 2014

Santa Barbara-based Impact Radius , which develops marketing analytics software aimed at optimizing ad spend across digital, mobile, and offline channels, said Tuesday that it has expanded in New York City, opening up a new office on Madison Avenue. impact radius york marketing analytics software saas cloud advertising'

Santa Barbara 159

Santa Barbara SaaS Advertising Software 159

socalTECH

DECEMBER 7, 2012

percent of private jobs in the technology sector, ranked at number 13 nationwide; Santa Barbara-Santa Maria-Goleta had 8.9 Finally, Santa Ana-Anaheim-Irvine was ranked number 25, just making the list, with 8.2 The highest ranked was San Diego-Carlsbad-San Marcos , with 11.1 percent of jobs in technology, ranked at 20.

Report 203

Report Santa Barbara Technology Southern California 203

socalTECH

NOVEMBER 19, 2013

Daryl Bernstein , RightSignature (Santa Barbara, software). James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Tim Cadogan , OpenX (Pasadena, advertising). Asher Delug , Airpush (Los Angeles, advertising). Sam Friedman , ParkMe (Santa Monica, mobile apps).

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279

socalTECH

NOVEMBER 23, 2012

Santa Barbara-based RingRevenue , which develops call marketing automation technology, said Wednesday that it has raised $3.25M in a funding round. RingRevenue said that in 2012, advertisers have generated more than $200M worth of sales using its technology. The round was led by GRP Partners and Rincon Venture Partners.

Marketing 174

Marketing GRP Partners Santa Barbara Advertising 174

socalTECH

JUNE 15, 2012

UK-based Coull , a developer of technology which lets publishers and advertisers tag video products within videos, has just signed Under Armour, as the firm's acquisition of Santa Barbara-based online media agency RevUpNet starts to pay dividends.

Santa Barbara 133

Santa Barbara Advertising Acquisition Media 133

socalTECH

JANUARY 10, 2012

Santa Barbara-based RinvRevenue , the provider of pay-per-call marketing technology, said today that it has partnered with mobile ad network firm Tapjoy. The two said they partnership will deliver advertisers with more customers through inbound calls. Financial details of the partnership were not announced.

Mobile 182

Mobile Networking GRP Partners Santa Barbara 182

socalTECH

FEBRUARY 1, 2011

Santa Barbara-based Commission Junction , the performance marketing and affiliate arm of ValueClick, said today that it is seeing significantly higher conversion rates on its PayPerCall service--which is powered by fellow Santa Barbara-based company RingRevenue --than with its online campaigns. READ MORE>>.

Santa Barbara 180

Santa Barbara Advertising Sales Services 180

SoCal Tech Calendar

JUNE 15, 2016

Santa Barbara-based Invoca , which helps marketers correlate phone calls to what advertising drove those calls, has rolled out another product for Facebook, the company said Tuesday. Invoca said its new Invoca for Social allows marketers to optimize their Facebook ad campaigns, all directly within Facebook's Ad Manager.

Product 100

Product Santa Barbara Advertising Pricing 100

socalTECH

JANUARY 28, 2010

Santa Barbara-based RingRevenue , the pay-per-call technology firm headed by Jason Spievak, is powering a new direct reponse marketer, As Seen Anywhere , also based in Santa Barbara, the two firms said today. According to the firms, As Seen Anywhere will provide multi-channel, pay-for-performance advertising.

Santa Barbara 153

Santa Barbara GRP Partners Social Media Advertising 153

socalTECH

FEBRUARY 15, 2011

Santa Barbara-based RingRevenue , which provides pay-per-call tracking technology, has partnered with marketing and lead generation firm DoublePositive Marketing Group , the firms said today. The partnership allows DoublePositive to include phone numbers in advertisements, and track responses to those different inbound calls.

GRP Partners 154

GRP Partners Santa Barbara Education Advertising 154

socalTECH

JULY 14, 2010

Santa Barbara-based RingRevenue , the provider of pay-per-call technology headed by Jason Spievak, apparently is powering a trial by Google in its Google Affiliate Network. Tags: ringrevenue google call phone affiliate advertising. No details on the arrangement between RingRevenue and Google have been announced by the firms.

Google 182

Google Santa Barbara Technical Review Advertising 182

socalTECH

JANUARY 14, 2010

Santa Barbara-based Impact Radius , a developer of multi-channel, performance advertising technology, announced today that it has raised $6M in a venture funding round. Tags: impact radius venture capital startup advertising performance executive redpoint. The round was led by Redpoint Ventures. READ MORE>>.

Redpoint 140

Redpoint Santa Barbara Advertising Venture Capital 140

socalTECH

MARCH 23, 2010

Santa Barbara-based RingRevenue , the pay-per-call advertising firm headed by Jason Spievak, announced today that it has named Monty Hudson as the firm's Executive Vice President of Sales. Tags: ringrevenue executive call internet advertising. Hudson joins the firm from AudienceScience, where he was VP of Sales and Media.

Sales 133

Sales GRP Partners Santa Barbara Advertising 133

socalTECH

APRIL 19, 2010

Santa Barbara-based RingRevenue , a developer of pay-per-call technology headed by Jason Spievak, is powering a new performance marketing firm called OfferMobi. OfferMobi said today that it has launched a new, mobile advertising firm targeted at cell phone and smart phone users. The company said that it will operate a U.S.

Santa Barbara 165

Santa Barbara Mobile Advertising Web 165

socalTECH

JUNE 3, 2009

Santa Barbara-based RingRevenue , which is developing technology for pay-per-call, telephone affiliate advertising, has raised $3.5M Tags: ringrevenue venture capital call telephone affiliate advertising. in a funding from GRP Partners, Rincon Venture Partners, and Great Pacific Capital. READ MORE>>.

GRP Partners 100

GRP Partners Santa Barbara Advertising Venture Capital 100

SoCal Tech Calendar

JUNE 9, 2016

Santa Barbara-based Impact Radius , which develops digital marketing and affiliate marketing software, has raised $30M in a funding round, according to the company. The funding came from Silversmith Capital partners.

Software 100

Software Marketing Ticketmaster Santa Barbara 100

socalTECH

MAY 9, 2012

Santa Barbara-based FindTheBest , the online comparisons site headed by former DoubleClick founder Kevin O'Conner, has inked another distribution deal, this time with ad network and widget provider Lijit.

Santa Barbara 197

Santa Barbara Blogging Sites Web 197

socalTECH

MAY 1, 2012

Santa Barbara-based RingRevenue , the provider of pay-per-call technology used by affiliate marketers to track conversions, looks to be in growth mode, with the firm nearly doubling its staff over the last four months.

GRP Partners 170

GRP Partners Santa Barbara Marketing Technology 170

socalTECH

MAY 4, 2011

Santa Barbara-based RingRevenue , the pay-per-call technology provider to the affiliate marketing industry, has inked a partnership with Pepperjam Network , an online performance marketing firm owned by GSI Commerce.

Santa Barbara 167

Santa Barbara Commerce Platform Marketing 167

Tech.Co

MARCH 5, 2015

She was a member of the founding team at LinkExchange, pioneering the online banner advertising network. Susan graduated from the University of California at Santa Barbara and is the author of ‘The e-Auction Insider’ by McGraw-Hill. She’s been on the founding team of 9 startups, six with successful exits.

Santa Barbara 70

Santa Barbara Startup Mentor Social Network 70

socalTECH

JUNE 28, 2012

Santa Barbara-based FindTheBest , the comparison site headed by former DoubleClick founder Kevin O'Connor, has started making its various comparison charts embeddable in other websites, the firm said today. The firm is making it easy for web publishers to create their own, embeddable comparison charts, for embedding into a web page.

Santa Barbara 133

Santa Barbara Web Sites Customer 133

socalTECH

MARCH 22, 2011

Santa Barbara-based RingRevenue , the pay-per-call technology provider, says today that it has been seeing gains in the financial services industry with its platform. RingRevenue, which is headed by Jason Spievak, said it has seeing traction with affiliates in the financial services area.

Services 189

Services GRP Partners Santa Barbara Technical Review 189

socalTECH

NOVEMBER 9, 2012

Los Angeles has a strong online advertising industry, and Rubicon Project is one of the companies we heard has been doing well and. range of software products, and which has offices in Calabasas and Santa Barbara. NastyGal is just one of a number of fashion-meets-technology startups to emerge in Los Angeles, which.

Technical Review 279

Technical Review Company Companies Southern California 279

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

OCTOBER 25, 2010

After DoubleClick, Kevin eventually settled down in Santa Barbara, which is where his newest startup-- FindTheBest.com (www.findthebest.com) is headquartered. Although we're not going to be focused on revenues for a year, it's clear at this time that this kind of real estate is very valuable for advertisers. READ MORE>>.

Startup 210

Startup Advertising Examples Santa Barbara 210

socalTECH

DECEMBER 11, 2018

Right now, when people are communicating using Facebook, Snapchat, Twitter, and others, those businesses are principally using display advertising and sponsored listings to monetize those users. It's almost like native advertising, which recognizes an article mention is a hotel and turning it into a link.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

NOVEMBER 15, 2010

Last week, Los Angeles-based Datapop (www.datapop.com) announced a Series A funding for the startup, which is developing search advertising products which better tune ads to improve click throughs. They're a local team out of Santa Barbara. Our focus is on travel, retail and local advertisers. Search Marketing.

Yahoo 171

Yahoo Platform Advertising Startup 171

socalTECH

JUNE 16, 2009

Earlier this month, Santa Barbara-based RingRevenue (www.ringrevenue.com) announced that it had raised a round of venture funding. It enables them to allow advertisers to run campaigns through affiliates, where you can drive calls and not just clicks. There is 300 billion or so spent on advertising in the U.S.,

Advertising 113

Advertising Networking Santa Barbara Startup 113

SoCal Delicious

APRIL 5, 2010

Home About Us Newsstand locations Special Section Nominations Stock Index Advertising Contact Search Subscribe Weekly Features Week in Review Top 25 Lists Top Stories Local News Opinion Calendar Ongoing Events Monthly Reports Central Coast East Ventura Nonprofits Technology Small Business Women and Co. family business.

Santa Barbara 53

Santa Barbara Thousand Oaks Oracle Ventura 53

socalTECH

OCTOBER 10, 2008

Santa Barbara-based SendMeHome (www.sendmehome.com) is looking to solve that problem, with a free service to print out labels which attach to your item, and where you can register items in case they are lost. After my degree, I traveled for a year, and stopped by Santa Barbara, where we are based.

Santa Barbara 100

Santa Barbara Startup Writing Ideas 100

socalTECH

JULY 13, 2009

We're also looking at technology in the retail sector, or which touch the retail supply chain--things like out of home advertising, software to optimize the retail supply chain, and other related areas because we know the retail sector so well. So we're focused on technology, and financial services.

GRP Partners 157

GRP Partners Southern California Santa Barbara Rustic Canyon 157

InfoChachkie

AUGUST 4, 2014

Greathouse : Let''s start with a question that will be especially helpful for my UC Santa Barbara students. Then we started advertising and getting media attention. Also, advertising in print media just doesn''t have the ROI that it once did. How has this reality impacted your customer acquisition strategies?

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187