socalTECH

JUNE 16, 2015

Los Angeles-based Evolve Media , the online lifestyle publisher, is expanding out its empire again, saying late last night that it has acquired Martini Media , which focuses on content for reaching and engaging the affluent online. Evolve Media said it will run Martini Media as a separate division. READ MORE>>.

Media 100

Media Content Los Angeles Customer 100

socalTECH

MAY 28, 2014

Los Angeles-based online and mobile advertising technology provider OpenX announced this morning that it has named Tish Whitcraft as the company''s new Chief Customer Officer. OpenX said that Whitcraft will head up OpenX''s partner services team, which includes support, sales engineering, and customer operations. READ MORE>>.

OpenX 138

OpenX Customer Custom Yahoo 138

Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). It encompasses your marketing strategy used to attract, engage, and retain customers by creating and sharing relevant articles, videos, podcasts, and other media. Don’t forget it.

Customer 100

Customer Custom Acquisition Technical Review 100

socalTECH

DECEMBER 23, 2015

Los Angeles-based OpenX said Tuesday that it has signed a Canadian telecommunications and media company, Quebecor , has a customer. OpenX said Quebecor Media is using its Ad Server technology platform, to manage and monetize its digital advertising inventory. Financial details of the win were not disclosed.

OpenX 100

OpenX Customer Custom Advertising 100

socalTECH

JANUARY 31, 2017

Los Angeles-based Triton Digital , the developer of advertising technology for the audio streaming market, reported that it has been selected by Connoisseur Media. Financial impact of the customer win was not announced. Triton Digital said Connoisseur Media will use it to stream and measure their digital audio content.

Media 100

Media Advertising Los Angeles Content 100

socalTECH

OCTOBER 18, 2013

Los Angeles-based Triton Digital , the provider of streaming audio advertising technology, has signed up media trading buyer Accordant Media as a partner, the two said yesterday. triton digital accordant media streaming audio advertising' Financial details of the deal were not disclosed. READ MORE>>.

Media 173

Media Advertising Los Angeles Mobile 173

socalTECH

NOVEMBER 7, 2017

Los Angeles-based digital advertising company H Code Media , which focuses on the US-Hispanic advertising market, said today that it has signed a partnership deal with Webconsultas , an online health and wellness portal for Spanish speaking readers. READ MORE>>.

Media 113

Media Advertising Los Angeles Content 113

socalTECH

NOVEMBER 13, 2012

Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers.

Social Media 234

Social Media Media Marketing Product 234

socalTECH

MAY 18, 2016

Los Angeles-based Media Temple has launched a new, WordPress hosting offering, which it says specifically provides "white glove" around the clock service and monitoring. The new plans are being aimed at enterprise customers. READ MORE>>.

Media 133

Media Technical Support Web Los Angeles 133

socalTECH

AUGUST 7, 2017

Los Angeles-based Po.et , a new, blockchain-based protocol which is aimed at enabling digital media licensing and authentication, said on Friday that it has partnered with content production company Blink , to automate licensing requests for Blink's network of photographers, filmmakers, and writers. The two said that Po.et

Media 113

Media Google Content Los Angeles 113

socalTECH

APRIL 16, 2010

Los Angeles-based Break Media , the online operator of a network of sites focused on men, announced Friday morning that it has launched a new division focused on CPA, performance marketing. Break Media said that Apogee Media Network will focus on customer acquisition, email marketing, and social media for advertisers, on a CPA-basis.

Social Media 230

Social Media Media Marketing Advertising 230

socalTECH

NOVEMBER 13, 2012

Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers.

Social Media 197

Social Media Media Marketing Product 197

socalTECH

APRIL 30, 2013

Los Angeles-based Rubicon Project says today that it is one of the "fastest growing ad technology companies in history".

Customer 220

Customer Custom Clearstone Journal 220

socalTECH

DECEMBER 3, 2010

Los Angeles-based Encompass Digital Media said today that it is in a definitive agreement to acquire the global content distribution business of Ascent Media Corporation. The deal is worth approximately $120M, split between $113M in cash plus assumption of debt obligations worth approximately $7M. Wasserstein & Co.

Media 178

Media Content Los Angeles Networking 178

socalTECH

MARCH 24, 2021

Los Angeles-based Worth Network, a new software startup, is aiming to help marketers reach more consumers via organic Instagram posts, the company said today. The company says it has built software that identifies a brand's best customers on social media and converts them to marketers by paying them to post organic Instagram stories.

Networking 203

Networking Marketing Social Media Organization 203

socalTECH

DECEMBER 12, 2012

Los Angeles-based Evolve Media Corp , which operates such sites as CraveOnline, totallyher Media, GameRevolution, and LiveOutdoors, said today that it has launched a new online advertising product. The company said its INgage product semantically maps site content and helps online advertisers reach site visitors. READ MORE>>.

Media 147

Media Product Advertising Sites 147

socalTECH

JUNE 18, 2013

Media Temple , the web hosting provider headed by Demian Sellfors, is already well known for its customer service and premium hosting services. The Los Angeles company said Tuesday that it has launched two offerings, CloudTech Premium Support, and upgraded its DV Managed service. media temple managed hosting hostingcon'

Media 153

Media Services LAMP Tool 153

socalTECH

SEPTEMBER 7, 2011

Los Angeles-based BackAtYou.com , a new startup headed by former SodaHead.com founder Michael Glazer, launched itself Wednesday, saying it is providing a self-service platform to help business owners and marketers to create, launch, and analyze social media marketing campaigns and promotions. READ MORE>>.

Social Media 206

Social Media Media Marketing Los Angeles 206

TechCrunch LA

APRIL 14, 2020

Its co-founders, Kendall Bird and Sage Grazer, ran their first business in the Pacific Palisades neighborhood of Los Angeles years ago, selling out their entire inventory of lemonade to a captive audience of eager parents.

Los Angeles 203

Los Angeles Pacific Palisades Angel Startup 203

socalTECH

SEPTEMBER 9, 2021

A new, Los Angeles-based startup, MediaKits, says it has launched a new platform aimed at helping influencers, musicians, and athletes manage their brands. The company said its platform lets its users create their own custom media kits online. The startup was founded by Kieran O'Brien and Casey Adams.

Platform 140

Platform Advertising Los Angeles Media 140

socalTECH

FEBRUARY 20, 2013

Los Angeles-based FastPay , which provides specialized line of credit to online publishers, e-commerce companies, videogame companies, and other digital media companies, reports this morning that it has placed over $100M in funding to over 100 customers since its launch in 2010.

Customer 164

Customer Custom Funding Commerce 164

socalTECH

MARCH 5, 2013

Santa Monica-based location analytics software developer MomentFeed announced Tuesday morning that it has signed on some big brands as customers of the firm. MomentFeed is backed by Gold Hill Capital, DFJ Frontier, DFJ-JAIC Venture Partners, Double M Capital, Daher Capital, as well as a long list of local angel investors.

Customer 164

Customer Custom Santa Monica Social Media 164

socalTECH

MARCH 22, 2011

Los Angeles-based EdgeCast , the content delivery network firm headed by James Segil, and fellow Los Angeles web hosting provider Media Temple , run by Demien Sellfors, are announcing today they are launching a new content delivery network offering for Media Temple's customers. READ MORE>>.

El Segundo 145

El Segundo Media Services Content 145

TechCrunch LA

JANUARY 26, 2022

In numerous interviews throughout the past two years, Weiss and other executives have emphasized the company’s focus on its direct-to-consumer online shipping model and obsession with iterating the customer experience based on feedback. billion valuation from Lone Pine Capital, Sequoia, Forerunner Ventures and others.

CTO Hire 197

CTO Hire Layoffs Commerce Email 197

socalTECH

DECEMBER 6, 2011

Los Angeles-based Panache , a provider of online advertising software and services, has been acquired by 24/7 Real Media , 24/7 Real Media said this morning. Panache offers up a variety of video ad formats to marketers and advertisers, and counts Fox News, CBS, and MTV Networks as customers. The firm was founded in 2006.

Media 140

Media Advertising News Los Angeles 140

Tech.Co

AUGUST 11, 2017

Instead, marketers are turning to video to create video journeys that engage customers throughout the entire buyer journey — from awareness to purchase — and drive tangible business results. Whether you’re a media planner, CMO, strategist, or content marketer, you’ll walk away energized from a story.tech event.

Los Angeles 70

Los Angeles Angel Metrics Content 70

socalTECH

OCTOBER 21, 2014

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. I met with david after he flew up to meet me from Los Angeles. So, I took a U-haul to Los Angeles after I graduated. We talked for an hour, and I said, let''s do it. READ MORE>>.

Social Media 178

Social Media Media Startup Culver City 178

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. Monday: Los Angeles – The Social City. Why Los Angeles Is The Next Silicon Valley. Social Media and Urban Development in Hollywood.

Social Media 92

Social Media Los Angeles Media Angel 92

socalTECH

APRIL 8, 2010

Los Angeles-based Break Media , which operates a network of Internet entertainment properties focused on men, said today that it has launched its own, in-house advertising server for its ad network. Tags: break media entertainment content advertising internet server. READ MORE>>.

Media 154

Media Break.com Advertising Entertainment 154

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? Are those kinds of content deals with brands a big focus?

Demand 240

Demand Media eHow Content 240

socalTECH

OCTOBER 11, 2021

A new, Los Angeles-based startup, Dylish, has launched a new online ordering platform to handle delivery and take out orders, the company said this morning. The company said its platform provides customized webpage, marketing materials, social media presence, customizable iOS and Android apps, QR codes, tablet and printer, and more.

Startup 113

Startup Social Media Platform Los Angeles 113

socalTECH

JUNE 9, 2014

Los Angeles-based Jukin Media (www.jukinmedia.com) thinks it has figured that out, and instead of trying to create viral videos, has been buying up the rights to those videos--before they really go viral--to create not just a one-hit, viral video wonder, but a sustainable business. What is Jukin Media?

Media 235

Media Content Startup IP 235

socalTECH

DECEMBER 2, 2021

Los Angeles-based livestreaming and on-demand audio, video, and podcasting content provider LiveOne says it has connected its long list of products into Google's Android Automotive platform.

Google 113

Google Platform Demand Content 113

Both Sides of the Table

APRIL 19, 2011

Since selling Matt has gone on to become one of the smartest angels I have seen operate. He is very hands-on and helpful – especially for any company looking into customer acquisition. o Their strong skill was online media buying and optimization – they rarely would do CPA deals – mostly buying CPM. we both love Jason).

Acquisition 304

Acquisition Startup Customer Custom 304

Both Sides of the Table

AUGUST 14, 2009

I recently wrote a post on angel financing covering the topic of convertible notes but I realized I was thinking about the issue more from investor perspective and a very narrow topic of how to price the round. This post is for those who want to raise angel money. At an angel round you can get away with no market validation.

Angel 291

Angel Funding Venture Capital Startup 291

Startup Professionals Musings

JULY 13, 2022

You may feel good when that first burst of customers arrives, but don’t assume that “ word of mouth ” and those early adopters will grow your business to match your dreams of success. In these days of global competition via multiple channels, you need continuous marketing to find more customers. They won’t find you.

Technical Review 142

Technical Review Social Media Conference Customer 142

socalTECH

OCTOBER 29, 2020

Los Angeles-based LiveXLive Media , which operates a livestreaming and on-demand audio, video, and podcasting service, says it has signed an agreement to acquire Custom Personalization Solutions, LLC , in a deal worth up to $6M.

Commerce 113

Commerce Company Companies Demand 113