article thumbnail

Customer Validation - 33 Great Articles

SoCal CTO

I’m going to take that thought out into the field and validate it with my customers." I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." Customer Validation 101. Either: "That’s interesting.

Custom 227
article thumbnail

Steve Blank Discusses The Origin And Future Of The Lean Startup Movement

InfoChachkie

Article first published as Steve Blank Discusses Origin And Future Of Lean Startup Movement on Technorati. free weekly Infochachkie articles! The Lean Startup approach dictates that successful customer development is an iterative process. Steve is also a Stanford Professor and noted marketing entrepreneur.

Startup 229
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Your Startup Needs a Sales Methodology

Both Sides of the Table

This article originally appeared on Inc.com. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.”

Sales 393
article thumbnail

ServiceTitan is LA’s least likely contender to be the next billion-dollar startup

TechCrunch LA

Both programmers, the two reconnected after doing stints as custom developers during and after college, and then when they were developing tools for their families’ businesses as residential contractors in the Los Angeles suburb of Glendale.

Glendale 271
article thumbnail

The Customer May Not Always Be Right, But You Had Better Listen Just The Same

Tech Zulu Event

These magazines are full of wonderful photos and articles depicting the “good life”. These two ads showed how disconnected from their customers these once industry leaders have become. Sadly this is just a single example of what is happening to thousand of companies that are not listening to their respective customers.

Custom 72
article thumbnail

Top 57 Online Startups Meets Technology Meets Product Posts for November 2010

SoCal CTO

How to Enchant Your Customer - How to Change the World , November 23, 2010 I love to do business with small businesses—in-store, online, for myself, for others, for pleasure, for work—it doesn’t matter to me. No Business Plan Survives First Contact With A Customer – The 5.2 Your First Iteration of an Idea Will Be Wrong. So what gives?

article thumbnail

Why The ‘Fail Fast’ Mantra Needs to Fail

Both Sides of the Table

If you’re interested in that topic I cover it in the article linked previously. I made a diversion in the article that I shouldn’t have taken. Research this market by doing market sizing, looking at existing products, talking to customers and deciding how you will make money. Paying customers.

Startup 308