Article Metrics Sales Software Review 
Startup Professionals Musings
AUGUST 24, 2022
Leaders and investors need to know if you have and are tapping into your key sources of relevant data, including web analytics, sales management data, and customer relationship management (CRM) software. You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results.
Startup Professionals Musings
AUGUST 13, 2022
Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5 billion dollar sale to Oracle from Bozeman, Montana. But it is an important metric for firms in pursuit of explosive growth.
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SoCal CTO
AUGUST 3, 2010
5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 I just reviewed several hundred startup pitches for Capital Factory. Between this blog and reviewing applications to Capital Factory I see hundreds of pitches a year. Metrics availability. Not that I blame you! Silly, right?
Startup Professionals Musings
NOVEMBER 9, 2019
Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5 billion dollar sale to Oracle from Bozeman, Montana. But it is an important metric for firms in pursuit of explosive growth.
Both Sides of the Table
DECEMBER 27, 2011
I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” The most obvious way to explain this is with sales people. “COGS” represents the amount that each sale costs you. .
Steve Reich
JUNE 11, 2012
This is not an article about the high moral purpose and the nobility of listening to your customers. It is an article about how to make your company worth a fortune by listening to your customers. They read product reviews obsessively. The user base revolted, and their glowing reviews on the App Store suddenly turned negative.
Startup Professionals Musings
MAY 16, 2015
Maxwell Wessel, in a classic article in the Harvard Business Review on this subject, points out the exception successes of Zappos in Las Vegas, Sendgrid’s massive growth in Colorado, and RightNow’s $1.5 billion dollar sale to Oracle from Bozeman, Montana. But it is an important metric for firms in pursuit of explosive growth.
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