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Insights: The Perils of Shiny New Objects

socalTECH

For this afternoon''s Insights and Opinions section, we''re sharing a recent blog post from Mark Suster of Upfront Ventures. In today''s uber-connected, social media, everything-is-public, people tell you there''s killing it with these new features, investor & mentor whiplash - it''s hard to avoid the latest thing.

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7 Keys To Being An Exceptional Business Leader Today

Startup Professionals Musings

Today, with the Internet and social media, if you aren’t visible in a positive way to everyone, including customers, your leadership efforts will be lost. Online it may be time to take a formal position via blogs and interviews. To be a leader, you have to be willing to be a public figure , and display the right attributes.

Mentor 145
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5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

As a mentor to many entrepreneurs and startups, here are my best recommendations for keeping the burn rate low, planning ahead and maintaining credibility with investors: Manage cash flow personally every day. Use social media for early marketing. Social media is not rocket science. Tackling most of the support tasks yourself.

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Twitter Insights From A Guru With 113,000 Rabidly Active Followers

InfoChachkie

It should be no surprise that this social media guru has earned over 113,000 authentic Twitter followers. His bonafides are impressive: named by Forbes as a Top 50 Social Media Influencer, cited by LinkedIn as a Top 25 Social Media Market Expert and proclaimed by AdWeek to be a Top 50 Person Re-Tweeted By Marketing Leaders.

Activity 174
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6 Ways To Make You An Entrepreneur Before The Product

Startup Professionals Musings

Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges. Anticipate and establish supporting social media accounts. Consistently review and respond to relevant online feedback.

Product 127
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6 Marketing Accelerators For Boosting Business Growth

Startup Professionals Musings

In this age of instant communication through the Internet and social media, people remember personal images more than a product or service name. You must use self-promotion early and often through viral videos, blogging, and industry leadership, to establish credibility with your customers.

Marketing 133
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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

Tracy built her company, Recycled Media , out of necessity. So Tracy began keeping a blog about … (what else?) She became an authority on the topic and her blog helped her to both elevate her status in her industry as well as to bring great link juice to her website and improve her SEO.

Startup 363