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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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Why You Should Put Yourself Out There and Try New Products

Both Sides of the Table

They thought it was like MySpace and why did I need a MySpace page? In 2008 I started VC blogging. I had blogged when I was an entrepreneur. In 2015 I opened up my Facebook page to the public. Here’s the thing: If you never try new product and new networks you’ll never learn anything. I already have Facebook.”.

Snapchat 150
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Why Your Marketing Campaign Sucks

Both Sides of the Table

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389
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Facebook’s Biggest Mistake?

InfoChachkie

Everyone has an account and checks it multiple times a day, no matter how often people threaten to delete it and “de-wire”. While the web based version of Facebook has an abundance of display banners and advertisements littering every page, the mobile version has nothing of the sort. Facebook is the new crack. Yeah, right.

Netflix 191
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11 Quick Tips to Get More Value out of Your Board

Both Sides of the Table

Yesterday I wrote a blog post about what the role of a board actually is. I can’t change who your board members are so let me offer some thoughts on how to make your interactions with your board more productive. Your goal should be to have discussions with your board.

Tips 212
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5 Easy Steps to Your Own E-Commerce Startup for $100

Startup Professionals Musings

Here are the key steps for a personal home-based business website selling a few products (as an alternative to Ebay): Go online to reserve a website domain name. Be sure it matches your business, and get a hosting agreement from one of the popular providers like GoDaddy. Open an account with PayPal.

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Kick-Start Your eCommerce Business for $100 or Less

Startup Professionals Musings

Here are the key steps for a personal home-based business website selling a few products (as an alternative to Ebay): Go online to reserve a website domain name. Be sure it matches your business, and get a hosting agreement from one of the popular providers like GoDaddy. Open an account with PayPal.

Sites 78