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AppOnboard raises $15 million to let Android users try before they buy apps on Google Play

TechCrunch LA

It was an early success for the regional ecosystem and proved to be one of the most valuable exits (from a capital efficiency standpoint) for the year. Zweig says that the service is the first from a third party to be directly integrated into a platform like Google’s Play store.

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LA, and Southern California's Surge In Venture Capital Funds

socalTECH

Managing Director: Bill Maris (formerly of GV/Google Ventures) Investment interests: Health care investments. Core Innovation Capital. Moonshots Capital. Bryant Stibel. www.bryantstibel.com. Fund size: $100M fund. www.corevc.com. moonshotscapital.com. Fund size: Not disclosed, but $7.2M so far in investments. www.amplify.la.

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7 Lessons For Mobile App Developers To Beat The Odds

Startup Professionals Musings

You provide the free app in the App Store that gives subscribers mobile access to your service. Cultivate a preferred relationship with Apple, Amazon, Facebook, Microsoft, and Google to ensure the best possible placement of your offering. Position yourself to capitalize on the next frontier. Make your app support all platforms.

Mobile 126
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7 Keys To A Winning Business As A Phone App Developer

Startup Professionals Musings

You provide the free app in the App Store that gives subscribers mobile access to your service. Cultivate a preferred relationship with Apple, Amazon, Facebook, Microsoft, and Google to ensure the best possible placement of your offering. Position yourself to capitalize on the next frontier. Make your app support all platforms.

Develop 138
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Moonfrye Gets $2.5M For Kids Activities

socalTECH

Los Angeles seems to be cementing itself in as the capital of celebrity and e-commerce, with the latest deal being Moonfrye , a new, "celebrity mom" startup featuring Soleil Moon Frye, best known to the rest of us as Punky Brewster. capital venture frye moon soleil brewster punky ecommerce celebrity moonfrye' READ MORE>>.

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SRCH2 Raises Funding, Targets Enterprise Search

socalTECH

The world of search technology is constantly evolving, with new features like autosuggestion, "instant search", autocorrect, mobile support, and more constantly showing up in such services like Google. enterprise software technology google instant search capital venture srch2' Size of the funding round was not announced.

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SRCH2's Plan to Arm The World With Enterprise Search Technology

socalTECH

In the arms race of search technology, only the big guys -- Google, Microsoft -- seem to be able to keep up with all of the innovations in the space. Most consumers know how this works if they use Google, which launched this two years ago. But, it can only be used in certain places, such as Google itself. SRCH2 (www.srch2.com)