Startup Professionals Musings

MARCH 21, 2015

Fortunately, there are already tools out there, like Google Alerts (free) and ReputationDefender , which can do the work for you, and send you a daily email report of every link where your name or brand appears. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 101

Search Engine Optimization Content Social Network Google 101

Startup Professionals Musings

FEBRUARY 18, 2017

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

OCTOBER 14, 2017

Fortunately, there are already tools out there, like Google Alerts (free) and Brand Yourself, which can do the work for you, and send you a daily email report of every link where your name or brand appears. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 56

Search Engine Optimization Content Social Network Google 56

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

OCTOBER 6, 2013

Fortunately, there are already tools out there, like Google Alerts (free) and ReputationDefender , which can do the work for you, and send you a daily email report of every link where your name or brand appears. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Report 98

Report Search Engine Optimization Startup Google 98

Startup Professionals Musings

JULY 2, 2012

Her focus is on companies facing change, which of course includes every startup. Create and maintain your own database of targeted prospects, and don’t rely on generic email lists for marketing. Use social media, search engine optimization, blogging, and mobile media. These will beat word-of-mouth any day.

Marketing 98

Marketing Search Engine Optimization Customer Custom 98

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

AUGUST 30, 2012

Fortunately, there are already tools out there, like Google Alerts (free) and ReputationDefender , which can do the work for you, and send you a daily email report of every link where your name or brand appears. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 85

Search Engine Optimization Content Social Network Google 85

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

APRIL 22, 2011

Her focus is on companies facing change, which of course includes every startup. Create and maintain your own database of targeted prospects, and don’t rely on generic email lists for marketing. Use social media, search engine optimization, blogging, and mobile media. These will beat word-of-mouth any day.

Marketing 99

Marketing Search Engine Optimization Startup Customer 99

Startup Professionals Musings

MAY 28, 2011

Fortunately, there are already tools out there, like Google Alerts (free) and ReputationDefender , which can do the work for you, and send you a daily email report of every link where your name or brand appears. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Web 93

Web Search Engine Optimization Content Social Network 93

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Tech Zulu Event

NOVEMBER 18, 2011

Let me explain why this company had such an impact on my life. Ask yourself, ‘what does my company solve’? Once you’ve answered these questions go ahead and contact them in a short email. Sign up for HARO so that these journalists can connect with you and in turn your company can gain more exposure.

Customer 85

Customer Custom Marketing SEO 85

Tech Zulu Event

MAY 15, 2015

Give them all the tools they will need to succeed at your company. But many companies hold meetings too often. If you must address an important issue in your company, then a meeting will be necessary. But perhaps you should consider short, weekly emails to take the place of meetings. Employee Training. Less Meetings.

SEO 40

SEO Search Engine Optimization Tips Software Review 40

InfoChachkie

DECEMBER 2, 2009

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Such Search Engine Optimization (SEO) is modern-day snake oil.

Customer 164

Customer Custom Advertising SEM 164