Remove Competition Remove Customer Remove Events Remove Metrics
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8 Keys To Being A First Responder To Market Changes

Startup Professionals Musings

While you all recognize that reacting to weak market signals is critical to staying in business and staying competitive, I find that many don’t have the skills and focus to trigger change decisions on a timely basis. You may be getting killed today by customer expectations you never worried about just a few years ago.

Marketing 162
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6 Strategies To Anticipate And Survive New Entrants

Startup Professionals Musings

Thus they are blindsided and try to react quickly when a new competitor starts stealing customers. For example, we all remember when Blockbuster realized too late that Netflix was stealing customers by offering videos online rather than via DVDs, but even then they were unable to adapt their processes and their thinking.

Metrics 71
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6 Initiatives To Prep Your Startup For The Road Ahead

Startup Professionals Musings

The solution is to establish and maintain a culture and processes that don’t view change as a discrete event to be spotted and managed, but as an ongoing opportunity to improve competitiveness. How good are you and everyone on your team at proactively scanning the environment for opportunities, emerging trends, and customer feedback?

Startup 116
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8 Signals That It’s Time for Change In Your Business

Startup Professionals Musings

New unmet consumer or customer needs. Changes in your organization’s core performance metrics. If one metric changes, it may not be significant, but someone needs to monitor whole categories for fluctuations that may be a weak signal. Broad disruptive events.

eBook 111
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. People attending marquee conferences with rock bands, prominent speakers, Gartner Group prognosticators and lots of other happy customers. Create company measures for success that go beyond financial metrics.

Marketing 354
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amSTATZ Social Network For Fitness Gurus, Athletes & Events | Interview With Founder

Tech Zulu Event

amSTATZ is an online community that brings fitness professionals, athletes and fitness events together into one place. Founded in the summer of 2011 and their first product out a few weeks ago amSTATS wants to help users to follow fitness events and programs near them and find a great fitness trainer to help them stay fit.

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7 Ways To Balance Your Heart And Logic With Investors

Startup Professionals Musings

To keep you on a positive track with potential investors, I recommend the following logic principles, to balance your passion in presenting your vision of a new business: Make sure your plan includes some business metrics. For example, if you have ever watched the Shark Tank show on TV, they always ask about the cost of customer acquisition.