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6 Keys To Competitive Advantage By Memorable Service

Startup Professionals Musings

Customer service has traditionally been focused on the resolution of complaints , primarily after a transaction. In this context, even “satisfied” is only a “meets-minimum,” and does not put you ahead of your competition. Treat every customer exceptionally before they complain. Even the best marketing doesn’t do it.

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7 Keys To Keeping Your Business Agile And Competitive

Startup Professionals Musings

If you aren’t yet adapting to the market and your customers, you are falling behind. I define business agility for my consulting clients as the ability to change your business rapidly to meet customer and environmental changes, with minimal organizational disruption and cost. Foster a collaboration culture, rather than competition.

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How To Keep Your Mature Company Young And Competitive

Startup Professionals Musings

In her classic book, “ Rookie Smarts ,” Liz Wiseman, one of the top thought leaders in business, amplifies this point as it relates to hiring and cultivating the curious, flexible, youthful mindset in keeping a mature company young and competitive, as well as keeping experienced employees more productive. Swap jobs with a colleague for a day.

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8 Keys To Attracting More Talent Than The Competition

Startup Professionals Musings

Freelancers and consultants have to demonstrate results, without training and mentoring, so they can help you more quickly and probably at a lower total cost. You can advertise your “greener” strategy, which today will get you greater customer loyalty and advocacy. Prioritize demonstrated execution versus potential.

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6 Ideas To Recover From Business Resource Challenges

Startup Professionals Musings

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. Subtraction leads to simplicity, better usability, and easier education of your customers. Find new ways to augment. Marty Zwilling

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8 Strategies For Sustaining Momentum In Your Startup

Startup Professionals Musings

Every new business I know dreams of building momentum in their business, where growth continues to increase, customers become your best advocates, and employee motivation is high. Unfortunately, with limited resources, this isn’t possible, and it frustrates customers and the team. Focus first on finding more of the right customers.

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5 Recipes For A Team Culture To Drive Business Growth

Startup Professionals Musings

I’m sure you can imagine how much that impacts any business or startup’s ability to react to changing customer needs and growth opportunities, no matter how insightful their leaders. If you and your team are confident in each other, and proud of your business solution, you will not be afraid to innovate as customer requirements change.

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