Startup Professionals Musings

OCTOBER 31, 2022

If you are a genius at invention, for example, then that is the role you should seek to keep you motivated and productive. I like his model and examples from the field to help you identify the type of work that is your forte, and will likely bring you joy and energy, rather than frustration and burnout.

Activity 108

Activity Satisfaction Metrics Startup 108

Startup Professionals Musings

APRIL 27, 2022

Entrepreneurs are now measured against the “triple bottom line” (TBL or 3BL) of people, planet, and profit. How does any entrepreneur define the right balance, and then measure their performance against real metrics? Many young entrepreneurs seem to think that capitalism and making profit are dirty words.

Startup 110

Startup Entrepreneur Capital Examples 110

Startup Professionals Musings

NOVEMBER 30, 2022

As an investor in startups, I most often see entrepreneurs who are technologists, or at least have a real passion for a specific product. Typically this means describing interactions with customer groups, real customer feedback, and showing an understanding of price sensitivity, alternatives, and competitive offerings.

Startup 113

Startup Customer Custom Technical Review 113

Startup Professionals Musings

NOVEMBER 14, 2012

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Cost of customer acquisition.

Metrics 106

Metrics Startup Sales Statistics 106

Startup Professionals Musings

JANUARY 9, 2022

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. See some recent examples in the 10 of the Top Social Media Campaigns of 2021.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

MARCH 3, 2021

Based on my own years of experience in startups and big business, and more recently as an angel investor, I often cringe when I see one of you entrepreneurs missing a cue that I have seen work for many before you. A passionate entrepreneur I met a while back had found that a certain algae could be grown cheaply, and could end world hunger.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

Startup Professionals Musings

JUNE 20, 2022

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books.

eBook 111

eBook Metrics Examples Startup 111

Berkonomics

DECEMBER 5, 2013

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. No-one challenged this number, and it became an unattributed source of the metric for market size for years.

Metrics 239

Metrics Startup Marketing Demand 239

Startup Professionals Musings

MARCH 18, 2015

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books. Marty Zwilling.

Entrepreneur 106

Entrepreneur eBook Metrics Startup 106

Startup Professionals Musings

MARCH 2, 2020

That’s why I caution my aspiring entrepreneur clients against proclaiming to investors that they are a great “idea” person. For example, I have a friend with a Ph.D. Then, he'll need to patent it and create a plan to show opportunity, competition, and financial projections. Yes, there are a lot of bridges to cross.

Ideas 126

Ideas Writing Examples Outsource 126

Startup Professionals Musings

JULY 26, 2021

Intuitively, many entrepreneurs and businesses believe that the key to faster growth and success is more products, features, and markets. Good examples of startup focus before success include Google with their search engine, Facebook with friends networking, and Apple with personal computers. Well-articulated goals and metrics.

Startup 154

Startup Resource Entrepreneur Metrics 154

Startup Professionals Musings

SEPTEMBER 30, 2023

As a business advisor, I meet many business professionals and aspiring entrepreneurs who are anxious to be their own boss , or have an innovative idea to start or acquire a new business. You may be comfortable driving your future based on vision and emotion, or have long been a stickler for details and metrics.

Startup 94

Startup Ideas Metrics Entrepreneur 94

Startup Professionals Musings

JULY 13, 2013

Entrepreneurs are now measured against the “triple bottom line” (TBL or 3BL) of people, planet, and profit. How does any entrepreneur define the right balance, and then measure their performance against real metrics? Many young entrepreneurs seem to think that capitalism and making profit are dirty words.

Entrepreneur 98

Entrepreneur Startup Examples Satisfaction 98

Startup Professionals Musings

AUGUST 13, 2022

I still have to tell some entrepreneurs that even with the best idea, they have to move to Silicon Valley to find the investors they need, or they need to move to the U.S. Exposure instills the fear and urgency you need to deliver the right competitive solution. But it is an important metric for firms in pursuit of explosive growth.

Technical Review 123

Technical Review Oracle Software Review Ideas 123

InfoChachkie

JANUARY 16, 2018

Without taking a dime of outside capital, the company has achieved impressive success in a competitive, SaaS market segment, landing companies such as Nike, Intuit, NASA, AutoDesk and PBS. Semick: We’re a very metrics driven company, and we have been from the beginning. Metrics related to customer acquisition, lifetime value and churn.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Startup Professionals Musings

JULY 28, 2019

Entrepreneurs are now measured against the “triple bottom line” (TBL or 3BL) of people, planet, and profit. How does any entrepreneur define the right balance, and then measure their performance against real metrics? Many young entrepreneurs seem to think that capitalism and making profit are dirty words.

Startup 93

Startup Entrepreneur Capital Examples 93

Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. See some recent examples in the The 10 Best Social Media Campaigns of 2018.

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

JULY 21, 2014

I’d like to do a few posts on what life looks like on the way up and perhaps how to keep your head on straight and avoid drinking your own Kool Aid because as I often advise entrepreneurs on irrational exuberance, “ In a strong wind even turkeys can fly.” Create company measures for success that go beyond financial metrics.

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

AUGUST 10, 2022

For example, I’m an introverted product guy who doesn’t care so much about building the personnel relationships needed to keep a motivated team. A strong vision and deep insight may get your business off the ground, but long-term success requires constant data analysis, metrics, and attention to your customer feedback.

Mentor 133

Mentor Startup Customer Custom 133

Startup Professionals Musings

AUGUST 27, 2018

For example, I’m even getting worried about Apple not showing the kind of innovative leaps that Steve Jobs was famous for. I find that entrepreneurs who change ahead of the times usually start with the “big” vision of making the world a better place. Set metrics and rewards specifically for innovation.

Metrics 58

Metrics IBM IBM Competition 58

Berkonomics

APRIL 8, 2021

Discord is a great example of a company going viral mostly from word of mouth. It was as much in reaction to my getting blank stares from entrepreneurs when I asked the above question as it was for me to better understand the problem itself. Well-tuned metrics are an absolute must. Here is my list. First: Planning.

Sites 156

Sites Product Social Network Press 156

Startup Professionals Musings

NOVEMBER 28, 2014

Entrepreneurs are now measured against the “triple bottom line” (TBL or 3BL) of people, planet, and profit. How does any entrepreneur define the right balance, and then measure their performance against real metrics? Many young entrepreneurs seem to think that capitalism and making profit are dirty words.

Startup 104

Startup Entrepreneur Examples Satisfaction 104

Berkonomics

NOVEMBER 4, 2016

So how do you use financial projections as valuation metrics when you know the odds of those being accurate predictors of the future are so very unreliable? I thought then that the best way to value a start-up is to give value to those elements of progress by the entrepreneur or team that reduce risk of success.

Startup 120

Startup Examples Metrics Marketing 120

Startup Professionals Musings

OCTOBER 11, 2019

Every entrepreneur and business leader believes that he or she has the full trust of their team and their customers, and in fact most do in the beginning. Define metrics to measure what you want to achieve. For example, measuring marketing team members on sales leads may not get you the revenue growth or trust you expected.

Mentor 98

Mentor News Summary Coach 98

Startup Professionals Musings

NOVEMBER 9, 2019

I still have to tell some entrepreneurs that even with the best idea, they have to move to Silicon Valley to find the investors they need, or they need to move to the U.S. Exposure instills the fear and urgency you need to deliver the right competitive solution. But it is an important metric for firms in pursuit of explosive growth.

Startup 97

Startup Technical Review Oracle Software Review 97

Startup Professionals Musings

AUGUST 18, 2013

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. entrepreneur Ric Dragon startup social media business' Marty Zwilling.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

JUNE 28, 2019

These things are clearly good for morale, but its not so clear that they translate into a competitive advantage. These authors present 20+ years of research, including case studies and metrics, showing how culture really makes or breaks your business. Measuring and tuning culture is an iterative process, integrating business results.

Competition 76

Competition Coach Case Study Statistics 76

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers. Marty Zwilling.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

DECEMBER 15, 2013

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books. Marty Zwilling.

eBook 95

eBook Metrics Startup Examples 95

Startup Professionals Musings

MARCH 25, 2020

Most of you realize that survival in business today requires grabbing hold of tomorrow’s opportunities with disruptive innovation , before your competition or a new startup gets there. Most entrepreneurs remember the sense of urgency they felt in startup mode, but don’t see it in their team today.

Tips 94

Tips Ideas Metrics Help 94

Startup Professionals Musings

AUGUST 9, 2017

Entrepreneurs are now measured against the “triple bottom line” (TBL or 3BL) of people, planet, and profit. How does any entrepreneur define the right balance, and then measure their performance against real metrics? Many young entrepreneurs seem to think that capitalism and making profit are dirty words.

Tips 55

Tips Startup Entrepreneur Examples 55

Startup Professionals Musings

JULY 25, 2018

Thus creating the right company culture must be a top priority of every entrepreneur and business leader. It’s easy to see how cultures go astray, for example, when you pay only for sales volume, but expect a high focus on customer satisfaction. Establish metrics on the culture, as well as the product. Place shapes culture.

Metrics 57

Metrics Startup Netflix Customer 57

Startup Professionals Musings

FEBRUARY 2, 2015

Intuitively, many entrepreneurs and businesses believe that the key to faster growth and success is more products, features, and markets. Good examples of startup focus before success include Google with their search engine, Facebook with friends networking, and Apple with personal computers. Well-articulated goals and metrics.

Startup 109

Startup Resource Entrepreneur Metrics 109

Startup Professionals Musings

JULY 17, 2019

For example, Apple has been a master at this, developing products like the iPod and iPhone before customers even knew they needed them, creating Apple stores with a whole new shopping and support experience, and intuitive usage needing no manuals. Highlight your competitive value, not your technology.

Technical Review 87

Technical Review Customer Custom Competition 87

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. It takes a well-rounded and motivated team to run a competitive business today.

Technical Review 84

Technical Review Customer Custom Startup 84

Startup Professionals Musings

OCTOBER 8, 2017

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books.

eBook 52

eBook Metrics Examples Startup 52

Startup Professionals Musings

AUGUST 13, 2013

The most competitive startups do both, all the time and every time. In today’s competitive world, with its accelerating rate of change, no competitive advantage lasts long. The only sustainable competitive advantage is creativity. Creativity is the ultimate competitive advantage. Maximize diversity. Marty Zwilling.

Product 92

Product Competition Netflix Ideas 92