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Everything changes from concept to release.

Berkonomics

You’ll recognize the truism, “No battle plan ever survives contact with the enemy” first stated by German Field Marshall von Moltke in the 19 th century. It is interesting to note that not many of us even remember this “feature” let alone miss it. You can take this headline as a rule, not an exception. Rush to market? Cowboy coding.”

Customer 156
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Nimble Offers Up Free Software To Veterans

socalTECH

Santa Monica-based contact relationship management (CRM) software developer Nimble says it is offering up a free year of access to its software to those who have served in the United States military. Nimble's software is used for managing business contacts, professional networks, customers, prospects, and more. READ MORE>>.

Software 113
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Can you get to the right person when you need to?

Berkonomics

Can your contact solve real-world issues? How the right contacts can do more than solve problems What could be construed as a threat to management of the supplier turned out to be a cementing of relationships between the two organizations. Have you experienced this frustration?

Customer 156
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Is your strategic partnership just a glorified press release?

Berkonomics

Celebrating that strategic partnership Many of us make it a priority to find and partner with companies that can add to our offering or extend our reach. And back full circle Which brings us back to senior management and the original reason such a partnership was created in the first place. And sometimes that’s all we end up doing.

Press 156
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Ring Tightens Privacy Over Law Enforcement Requests

socalTECH

According to Ring, it will change it will now require a valid case number and department contact information on requests, with specific law enforcement requests coming through Ring's Neighbors app, meaning that Ring users in the US will not receive direct emails from police and fire departments.

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Go ahead. Revert to “old school” marketing. If you dare…

Berkonomics

And both have become increasingly obsolete as new channels of reach have evolved, allowing direct and personal contact with our potential customers, and better yet, free and near–free forms of marketing just for the asking. Today’s marketing tools and methods. Interactive conversations with your customers.

Marketing 156
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My hard-earned lessons from negative exits.

Berkonomics

In my life as an early-stage investor, I’ve been closely involved with so many businesses, there were bound to be numerous stories of actual and near failures, hopefully from which to learn lessons for all of us as we go forward. Most of us can tell specific stories of losses that led to these expensive and gut-wrenching lessons.