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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. This is a very important to do when you first start a company. Compelling Event.

Sales 393
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StartupRoar - Great Content for Startups

SoCal CTO

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. Click around on the various topics to find some amazing resources.

Content 175
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6 Cost-Cutting Recommendations For New Entrepreneurs

Startup Professionals Musings

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Social media facilitates marketing and sales. A programmer can build a new smartphone app for a few thousand dollars.

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The Customer May Not Always Be Right, But You Had Better Listen Just The Same

Tech Zulu Event

Both companies were spending big bucks to advertise yet the offer left me cold and I must not be alone in this as both companies have slumping sales. These two ads showed how disconnected from their customers these once industry leaders have become. What IMVU thought was game changing technology was not why customers used the software.

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10 C-Level Positions That Are Red Flags For Funding

Startup Professionals Musings

This person may be an extraordinary communicator, who rallies employees, customers, and colleagues around the vivid future he sees. Chief Sales Officer (VP Sales). See this anecdote by Steve Blank on how a hotshot sales executive can sink your startup. Chief Human Resources Officer (VP Personnel).

CTO Hire 100
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10 Job Titles Never Found in an Investable Startup

Startup Professionals Musings

This person may be an extraordinary communicator, who rallies employees, customers, and colleagues around the vivid future he sees. Chief Sales Officer (VP Sales). See this anecdote by Steve Blank on how a hotshot sales executive can sink your startup. Chief Human Resources Officer (VP Personnel).

Startup 97
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Four Innovative SaaS To Get Excited About

Tech Zulu Event

Essentially a business model where software is licensed and distributed from a central location, SaaS companies can now be found in telecoms, human resources, and more. Fenero is a provider of cloud-based contact center solutions for sales and customer service operations worldwide.

SaaS 49