Remove Custom Remove Email Remove Search Engine Optimization Remove Tool
article thumbnail

Here are tricks to find yourself on social media.

Berkonomics

Start with a simple tool. There are tools to inform you when your company name or personal name is mentioned. Email readers, continue here…] You might consider a special page on your website just for links to positive press and mentions. Proactively link outward from your site.

article thumbnail

8 Strategies To Drive Your Startup To Profitability

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.

Startup 134
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Keys To Preserving A Positive Business Image Online

Startup Professionals Musings

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

article thumbnail

Have you set your social media listening posts?

Berkonomics

There are tools to inform you when your company name or personal name is mentioned. Try registering in NAYMZ.com and work to increase your “rep score” to a maximum of 99 with a combination of testimonials, media postings, customer up–votes and more. You need to know what people are saying and how often you are mentioned.

article thumbnail

8 Keys To Scaling The Business After Initial Traction

Startup Professionals Musings

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.

article thumbnail

Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164
article thumbnail

Protect Your Business Reputation Online Or Lose It

Startup Professionals Musings

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.