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53 Questions Developers Should Ask Innovators

TechEmpower

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” ” or “Are you developing for desktop, tablet, mobile, or all three?” Who are the customers? Do you have a custom algorithm or other technology?

Develop 520
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Carlsbad Company Leaked Location Data For Every Mobile Customer In The US

socalTECH

A major, security leak by a Southern California company, which revealed the location of every single mobile phone customer in the United States to within a couple of hundred feet, was exposed on Thursday --raising questions to how cell phone users data is being used and sold by mobile carriers.

Mobile 100
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7 Ways Your Marketing Needs To Meet Today’s Customers

Startup Professionals Musings

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Customer 172
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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

Mobile 173
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Papaya raises $50M to give you a way to pay bills via its mobile app

TechCrunch LA

It has developed technology to give people a way to pay bills outside of traditional methods, such as through the mail, over the phone or via a Web portal. has been an anomaly, with only 3% of bills being paid by a mobile device. We saw a huge business opportunity with mobile bill payments.”. In this respect, the U.S.

Mobile 208
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CampaignEQ Aims At Better Mobile Marketing Attribution

socalTECH

Is that mobile cost-per-click, CPA ad, Facebook campaign, or Pinterest page actually translating into a customer? A new, Santa Monica startup, CampaignEQ , is hoping to help marketers better attribute increases in mobile customers and traffic to their marketing campaigns, with a new product. READ MORE>>.

Mobile 249
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7 Startup Marketing Strategies To Bring In Customers

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. Display advertising. Email marketing.

Customer 146