Startup Professionals Musings

JULY 25, 2020

The most common proposals I hear are for yet another social networking site ( 200 on Wikipedia ), or another dating site/app ( over 1500 in the USA ). It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Ownership.

Coach 144

Coach Metrics Social Network Competition 144

Berkonomics

JUNE 4, 2020

That’s impressive sales leverage. And that’s why the major focus that used to be in the direct mail business to drive sales is now focused upon email marketing campaigns, social networking marketing, influencer marketing, and location-based sales using tools to recognize shoppers at the point of sale.

.Net 156

.Net Sales Tool Email 156

TechCrunch LA

AUGUST 30, 2022

“Creators will be selling their own avatar fashion, and the ones that they’ve customized over the past couple of months. Genies has made forays into fashion before — the startup partnered with Gucci back in 2020 to give the retailer’s customers access to try on new virtual designs and to buy curated digital goods.

Geni 219

Geni Silver Lake Startup Platform 219

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. Eric Greenspan.

Social Media 214

Social Media Customer Custom Media 214

socalTECH

MARCH 4, 2013

Nimble , the developer of customer relationship management software, said today that it has launched a program for startups, which will offer up a free year of its service. The company said the effort is part of an effort to both support the startup community--as well as connect with future integration partners. READ MORE>>.

Software 183

Software Startup Social Network Email 183

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. For example, while the customer paradigm is shifting rapidly to smartphones, a survey last year indicated that just 12 percent of small businesses had that reach.

Customer 93

Customer Custom Networking Entrepreneur 93

socalTECH

OCTOBER 4, 2011

Santa Monica-based Nimble , the online, customer relationship management (CRM) tool developer, has tied with Simi Valley-based TeamAutomation , a business and IT consulting firm focused on customer relationship management tools. Financial details and business arrangement between the two companies was not announced. READ MORE>>.

Santa Monica 174

Santa Monica Social Network Tool Customer 174

Startup Professionals Musings

DECEMBER 6, 2012

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 91

Social Media Customer Custom Media 91

Startup Professionals Musings

JULY 11, 2013

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 99

Social Media Customer Custom Media 99

Startup Professionals Musings

DECEMBER 17, 2022

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and Groupon with discounts for group purchasing. Initially, all companies sell to customers who are the easiest to reach and most excited about the new product.

Startup 106

Startup Pricing Cloud Computing Customer 106

Tech Zulu Event

APRIL 23, 2013

Bobby’s strong sales acumen, genuine charisma and leadership abilities make him an invaluable asset to the founding team. We have 115 paying customers right now. What they’re doing is less important than what our customers tell us they need. Jenna can also search for local events, boot camps, or fitness classes. How many users?

Social Network 92

Social Network Networking Training Summary 92

Startup Professionals Musings

DECEMBER 8, 2021

If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world.

Social Media 142

Social Media Media Platform Customer 142

Startup Professionals Musings

FEBRUARY 26, 2023

Based on traditional research, getting new customers is five to ten times harder than getting additional revenue from existing customers. Here the key is to convince customers that you have something really rare, and maybe even entice them into a long-term but affordable relationship. Network model. Marty Zwilling

Startup 117

Startup Pricing Customer Custom 117

Berkonomics

JULY 11, 2013

That’s impressive sales leverage. The major focus that used to be in using the direct mail business to drive sales is now focused upon email marketing campaigns, social networking marketing, building buzz, and location-based sales using tools to recognize shoppers at the point of sale.

.Net 207

.Net Sales Tool Social Network 207

socalTECH

JUNE 20, 2012

Santa Monica-based Nimble , the developer of cloud-based, customer contact management software headed by former Goldmine founder Jon Ferrara, said this week that it has been doubling its month over month revenue since launching its paid platform, and now has over 40,000 registered users. READ MORE>>.

Santa Monica 113

Santa Monica Social Network Sales Google 113

Startup Professionals Musings

JANUARY 3, 2011

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. To compete, startups must find ways to provide customers an easier, faster, more pervasive connection to digital networks, via mobile as well as the Internet.

Customer 91

Customer Custom Startup Networking 91

Berkonomics

APRIL 2, 2020

Take for example, the public’s quick acceptance of Facebook, Instagram, Twitted and other social networking portals, leaving early leader MySpace wondering what happened to their comfortable lead and large fan base. Today the speed of obsolescence is even faster.

Southern California 177

Southern California Examples Social Network Press 177

socalTECH

JUNE 23, 2010

Brian McKelvey: We're building a virtual world, which attaches to Facebook, MySpace, Twitter, and all the social networks. Brian McKelvey: I'd been looking around at all the social gaming platforms and virtual worlds online, such as Second Life, Farmville, and other apps on the Apple App Store for inspiration.

Social Network 239

Social Network JavaScript Startup Platform 239

Startup Professionals Musings

MAY 27, 2020

Based on traditional research, getting new customers is five to ten times harder than getting additional revenue from existing customers. Here the key is to convince customers that you have something really rare, and maybe even entice them into a long-term but affordable relationship. Network model. Marty Zwilling.

Startup 168

Startup Customer Custom Netflix 168

SoCal Tech Calendar

NOVEMBER 14, 2012

Driving Purchase Decisions in the Social Media Era. TCOSC Marketing and Sales Executives Society. Social media is evolving rapidly and is dramatically altering how purchase decisions are made. See [link] (more)

Social Media 113

Social Media Media Technology Council TCOSC 113

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks.

Social Media 268

Social Media Media Social Network Seed Funding 268

Startup Professionals Musings

SEPTEMBER 1, 2019

Switch your attention from product development to sales. Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands. These only come with the proper training, investment in tools, and focus on customer relationships.

Startup 97

Startup Sales Metrics Guide 97

SoCal Tech Calendar

NOVEMBER 9, 2012

TCOSC Marketing and Sales Executives Society. Driving Purchase Decisions in the Social Media Era Social media is evolving rapidly and is dramatically altering how purchase decisions are made.

Social Media 100

Social Media Media Technology Council TCOSC 100

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

Startup Professionals Musings

MARCH 20, 2020

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and Groupon with discounts for group purchasing. Initially, all companies sell to customers who are the easiest to reach and most excited about the new product.

Pricing 123

Pricing Cloud Computing Customer Custom 123

TechCrunch LA

OCTOBER 23, 2019

The serial entrepreneur behind the Dubai-based online fashion retailer, Elabelz and marketing studio Elephant Nation had always wanted to redesign the shopping experience for how customers actually shopped in stores and online. FlipFit works by creating a social network based on friends and followers.

Social Media 184

Social Media Commerce Los Angeles Social Network 184

socalTECH

FEBRUARY 4, 2013

We caught up with Dan to hear about how the firm is going beyond online sales, and making shopping online for fashion as much entertainment as e-commerce. It's loosely based on the Japanese concept of a "lucky bag sale". We allow customers to buy mystery bags of fashion items, and trade them. Fascinating idea for a company.

Commerce 153

Commerce Sites Entertainment Social Network 153

InfoChachkie

NOVEMBER 3, 2014

In contrast, social networking sites drove a record number of clicks, up 20% over the prior year. Clearly there is a shift occurring in users'' behavior, as social networks continue to hone their product discovery and purchase capabilities. John Greathouse : Albert, thanks for taking the time to chat.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Startup Professionals Musings

AUGUST 13, 2022

For example, if you are working on a great social networking idea to replace Facebook, and need funding, you probably won’t find any interested and focused VCs or angel investors in Arizona, where I live. billion dollar sale to Oracle from Bozeman, Montana. Exposure to customers, incumbents, and competitors all drive success.

Technical Review 123

Technical Review Oracle Software Review Ideas 123

socalTECH

MAY 30, 2019

We could still deliver applicants and deliver passive job seekers to a company, but we could also delivery applicants that already understood what the cultur of the company was, and be able to measure the kind of footprint people were making on a social network. You've got to have great sales enablement.

Content 193

Content Social Network Coach Help 193

Both Sides of the Table

APRIL 16, 2011

After college Joanne worked for 4 years in retail apparel at Macy’s where she initially managed sales reps on the floor and then worked as a buyer of clothing. This is where she first developed sales skills. She doubled her salary by going into sales. to $12m in sales. “A lot of sales is innate.

Startup 311

Startup Sales Venture Capital Entrepreneur 311

SoCal Tech Calendar

JANUARY 25, 2012

In addition, there are more places to mine data-- think of the millions of consumers using social networks--and increasingly sophisticated tools for doing so. The data revolution has important financial, social and legal implications. Moderator: Ned Sherman, Digital Media Wire. See [link] (more)

Technology Council 113

Technology Council TCOSC Social Network Competition 113

Startup Professionals Musings

APRIL 24, 2019

Based on my own experience in business over the years, and current coaching efforts, I recommend a focus on the following strategies and attributes: Make your customer the center of everything you do. Customers need to believe that you have their interests at heart. Customers need to believe that you have their interests at heart.

Customer 93

Customer Custom IBM IBM 93

Startup Professionals Musings

AUGUST 18, 2018

The most common proposals I hear are for yet another social networking site ( over 200 exist ), or another dating site (over 2500 in the US alone). It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Ownership.

Entrepreneur 64

Entrepreneur Coach Metrics Competition 64

Berkonomics

MAY 16, 2013

Take for example, the public’s quick acceptance of Facebook, Zinga, Mixi, and other social networking portals, leaving early leader MySpace wondering what happened to their comfortable lead and large fan base. Here it is, not so many years later, and the signs are more subtle yet, but the speed of obsolescence is much faster.

Southern California 228

Southern California Social Network Press Guide 228

Both Sides of the Table

APRIL 4, 2011

4 times / 100 means if a customer uses your app frequently (say 10-20 times / day) then they are crashing nearly every day. Customer Acquisition. At the highest level you’ll obviously want to track how many customers your adding every month (and for some businesses that have hit scale this is measured on a daily basis).

Metrics 346

Metrics Startup SEO Customer 346

Startup Professionals Musings

MARCH 2, 2019

If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world.

Social Media 98

Social Media Platform Media Customer 98