Startup Professionals Musings

JUNE 19, 2020

Instead, they need to validate a customer problem and real market need first. Don’t create solutions looking for a problem , since investors ignore these, and customers other than early adopters will be hard to find. Customers buy solutions, not technology. Your passion isn’t enough to create a market.

Technology 127

Technology Marketing Social Media Customer 127

Startup Professionals Musings

MAY 26, 2023

Often, despite your passion and expectation, customers don’t immediately see the value and need that you see, and you have no idea why the initiative is stuck , and what could be the real customer issue or fix. Customers won’t buy what they can’t find or don’t understand. Customers need supporting approvals to fully benefit.

Product 141

Product Services Technical Review Artificial Inteligence 141

Startup Professionals Musings

MARCH 5, 2021

We see evidence in the news every day of these irresistible forces of change, like the pervasive global penetration of the Internet, the impact of terrorist activities even to peaceful countries, the power of social media in building business relationships, and the depletion and pollution of natural resources. Stakeholder power.

Marketing 135

Marketing Startup Entrepreneur Social Media 135

socalTECH

AUGUST 18, 2014

In our Insights and Opinions section this morning, Dave Berkus , an angel investor and private equity investor, asks startup--do you really want to be first to market? Read the rest of Dave''s essay, Do you really want to be the first to market? insights opinions features dave berkus market' READ MORE>>.

Marketing 153

Marketing Education Equity Resource 153

Berkonomics

AUGUST 14, 2014

Over the years, as I managed my several computer companies as CEO or executive chairman, I made the decision to go to market with a brand new product that had never before been exposed to my customer’s marketplace. Best possible press: too early to market. Even Apple rarely attempts this, with all its resources.

Artificial Inteligence 197

Artificial Inteligence Marketing Press Education 197

Startup Professionals Musings

FEBRUARY 14, 2015

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. The result, called resourcefulness, allows entrepreneurs to create opportunities in the face of scarcity. Perhaps success itself needs to be redefined or reframed.

Resource 98

Resource Entrepreneur Competition Startup 98

Startup Professionals Musings

OCTOBER 17, 2020

Other countries can provide e-commerce with different business models, outsource manufacturing at low cost, and a huge market for new products. Many of the current opportunities in alternative energy are the result of these forces, as well as the lack of effective government coalitions to conserve other resources.

Custom 167

Custom Customer Startup Outsource Development 167

Startup Professionals Musings

JANUARY 23, 2021

Most entrepreneur that fail are quick to offer a litany of constraints that caused their demise – not enough money, time, customers, or support from the right players. The result, called resourcefulness, allows entrepreneurs to create opportunities in the face of scarcity. Perhaps success itself needs to be redefined or reframed.

Startup 164

Startup Resource Entrepreneur Competition 164

Startup Professionals Musings

NOVEMBER 7, 2018

Even when your new product or solution fills a real customer need, and has a positive value proposition, many new venture founders are surprised and frustrated to find that excited customers are hard to find and growth is slow. Still it’s better to be forewarned than to be caught off guard, with no Plan B or resources to pivot.

Product 86

Product Marketing Education Examples 86

Startup Professionals Musings

JULY 23, 2023

Your concept has to be understood by customers and investors in 30 seconds or less, and everyone needs to immediately see how awesome it would be, or that they would be nuts not to have it. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 96

Startup Education Ideas Customer 96

TechCrunch LA

APRIL 21, 2021

So in its first years of existence, Welcome Tech has focused on building out a platform that provides educational resources, information and services that “they need to thrive in a new country.” Big banks rush to back Greenwood, Killer Mike’s Atlanta-based digital bank for underrepresented customers. the company says.

Platform 299

Platform Resource Services Capital 299

Startup Professionals Musings

OCTOBER 23, 2021

Relevancy for an early-stage company is the discovery and understanding of the real addressable market for a product or service. This is not the total opportunity out there, and not the total target market, but the subset of customers who have and will spend the money you need to cure their pain.

Education 151

Education Customer Custom Sales 151

Tech Zulu Event

APRIL 10, 2013

Excellent customer service isn’t just something that happens from company to consumer. Customer service starts within a company. We all know about Zappos customer culture and their willingness to stay on a call with a customer for up to 10 hours. It’s the same effect you want on your customers.

Customer 97

Customer Custom Training Services 97

Startup Professionals Musings

JUNE 25, 2022

What resources do you have, skills and functions, and what do you do best? Assess customer demand. Do customers really need what you want to do, or might they see it as “nice to have?” In the relevant market large enough, and growing fast enough, to make it a profitable opportunity? Providing minimal resources.

Startup 115

Startup Resource Training Ideas 115

Startup Professionals Musings

NOVEMBER 4, 2020

Your concept has to be understood by customers and investors in 30 seconds or less, and everyone needs to immediately see how awesome it would be, or that they would be nuts not to have it. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 166

Startup Education Ideas Customer 166

Startup Professionals Musings

NOVEMBER 7, 2011

Most then add customer service at the rollout, but very few really understand what it means to be truly customer centric, and even fewer really achieve it. Customer centricity is far more than providing excellent customer service, although that’s a step in the right direction. Focus on individual customer value.

Customer 90

Customer Custom Services Pricing 90

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

AUGUST 18, 2021

Great entrepreneurs pride themselves on their ability to isolate opportunities that have minimal risk, by virtue of their trusted relationships, their own expertise, and access to resources. Don’t look to customers for breakthrough ideas. You now have many bosses, including partners, investors, and customers.

Entrepreneur 171

Entrepreneur Satisfaction Demand Customer 171

Startup Professionals Musings

AUGUST 5, 2020

Entrepreneur Tony Hsieh , who founded Zappos, was passionate in his belief that he could “deliver happiness” to customers, before making a profit, through innovative moves like surprising 80% of customers with free overnight shipping. Consider your access to resources for startup efforts. He succeeded well in both.

Ideas 151

Ideas Entrepreneur Resource Knowledge Base 151

TechCrunch LA

DECEMBER 18, 2019

Meet GIGXR , the new owner of all of the assets of Pearson Immersive Learning Group , a subsidiary of the education and media publishing giant, Pearson. Whether on the assembly line or in human resources training, companies are turning to virtual and augmented reality in ways that consumer buyers haven’t.

Training 100

Training Education Media Los Angeles 100

Startup Professionals Musings

APRIL 8, 2022

Most of these are predictable, like think big and create new markets, but I found a few, like the ten below, that will likely raise the hackles of many people outside this lifestyle, and many “wannabe” entrepreneurs. Fire your worst customers. We have all had customers who take advantage of us, to the detriment of other good customers.

Entrepreneur 117

Entrepreneur Startup Customer Custom 117

Startup Professionals Musings

JANUARY 6, 2023

For example, a while back a passionate entrepreneur approached me with an innovative solution for reducing world hunger, but hadn’t focused on the fact that hungry people often don’t have any money, and governments are not easy customers. Find market evidence of customers with means who are willing to pay for a solution.

Tips 80

Tips Startup Satisfaction Ideas 80

Startup Professionals Musings

JULY 11, 2013

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Customers are not all like you, and they have choices, so a “one size fits all” customer service is no longer a viable option.

Social Media 99

Social Media Customer Custom Media 99

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Marketing 100

Marketing Social Media Framework Media 100

TechCrunch LA

OCTOBER 11, 2018

The city is one of the most dense conglomerations of Shopify customers with over 10,000 merchants using the company’s technologies in the greater Los Angeles area. Like Apple, Shopify is staffing its store with experts on the platform who can walk new customers or would-be customers through whatever troubleshooting they may need.

Los Angeles 205

Los Angeles Angel Commerce Tips 205

Startup Professionals Musings

DECEMBER 31, 2012

Most then add customer service at the rollout, but very few really understand what it means to be truly customer centric, and even fewer really achieve it. Customer centricity is far more than providing excellent customer service, although that’s a step in the right direction. Focus on individual customer value.

Customer 90

Customer Custom Startup Pricing 90

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

MAY 15, 2013

Customer service has always been reactionary, meaning someone has to wake up and answer website email requests. That’s just not savvy enough to hold today’s fickle, less loyal, and ready to jump customer. This exemplary customer service is just savvy marketing. Respect your customer’s view of usability.

Customer 89

Customer Custom Services High Tech 89

Startup Professionals Musings

NOVEMBER 18, 2020

Here are some key principles to consider in every case: Solve a significant problem for customers with money. Every sustainable business model has to attract paying customers and revenue, as well as provide something with significant economic or emotional value. Your assets need to be visible, real, and marketed online.

Platform 145

Platform Startup Social Media Customer 145

Startup Professionals Musings

FEBRUARY 20, 2023

Companies are rightsized quickly now as markets change rapidly, and business professionals are quick to jump to new opportunities for growth and survival, with no ties to special benefits or pension plans. Here are some examples: Marketing Professional. They are always ready to move on to the next big opportunity as markets change.

Startup 106

Startup Social Media Course Entrepreneur 106

Berkonomics

APRIL 8, 2021

Retail or end user web sites aren’t even noticed by potential users or customers without being discovered through a real marketing program, aimed at finding the flywheel effect (the moment of going viral that makes all the difference between failure and success.) Marketing cost is not the best measure of success. Third: cost.

Sites 156

Sites Product Social Network Press 156

Startup Professionals Musings

AUGUST 26, 2022

Assess your own resources as well as funding sources. I recommend that you look for new or emerging opportunities in new markets. In business, there will always be someone out there with more money, a better location, or more resources, ready to take your idea and squeeze you out.

Social Media 105

Social Media Writing Ideas Resource 105

Startup Professionals Musings

MAY 24, 2020

Companies are rightsized quickly now as markets change rapidly, and business professionals are quick to jump to new opportunities for growth and survival, with no ties to special benefits or pension plans. Here are some examples: Marketing Professional. They are always ready to move on to the next big opportunity as markets change.

Startup 164

Startup Social Media Course Entrepreneur 164

Both Sides of the Table

JANUARY 14, 2014

In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). Of course that website isn’t completely up to date but it’s a great resource for seeing the overall picture. People don’t want to speak to customer service reps. Higher education. Not so fast.

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

AUGUST 16, 2013

This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrary to conventional market research. For real entrepreneurs, crazy is a compliment, and the new market may be just around the corner.

Entrepreneur 102

Entrepreneur Marketing Startup Design 102

Southern California Edison Blog

NOVEMBER 9, 2020

The education sector tends to have limited resources dedicated to IT investments which can make it challenging for schools to integrate the network technologies and keep up with the latest advancements. Even so, schools are increasingly relying on cloud computing to store and handle data in lieu of managing data on local servers.

Networking 79

Networking Cloud Computing Education Resource 79

Startup Professionals Musings

SEPTEMBER 18, 2019

What resources do you have, skills and functions, and what do you do best? Assess customer demand. Do customers really need what you want to do, or might they see it as “nice to have?” In the relevant market large enough, and growing fast enough, to make it a profitable opportunity? Providing minimal resources.

Startup 94

Startup Resource Training Ideas 94