Remove Customer Remove Entrepreneur Remove Press Remove Pricing
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If You Don’t Respect Your Customers You Won’t Be Successful

Both Sides of the Table

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. The press don’t get your financials.

Customer 341
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7 Keys To Scaling Your Startup To Be The Next Unicorn

Startup Professionals Musings

Yet as a business advisor I am convinced that making the jump from a startup to a the next unicorn takes a different mindset, and actions most entrepreneurs are reluctant to face. In my experience, less than half of founding entrepreneurs even aspire to stay and scale their company. Switch your focus from product development to sales.

Startup 151
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7 Keys To Redefining A Challenge Into An Opportunity

Startup Professionals Musings

We all face pressure in our lives, but there’s nothing like that of an entrepreneur facing customer crises and the competitive challenges of a new business. Thus, here is my own reframing of the authors generalized rules into some specifics for an entrepreneur or business leader: Reframe competitive threats to opportunities.

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6 Ways To Get Credible Data To Support A New Venture

Startup Professionals Musings

Many entrepreneurs are so enamored with their product vision that they believe their own hype and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Peruse company reports from your business domain. Martin Zwilling

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6 Building Blocks Make Amazon A Global Market Leader

Startup Professionals Musings

As a mentor to entrepreneurs, I often get asked for the magic that has made Amazon the world's most valuable brand , from a total unknown only twenty years ago. My simple answer is that they keep their focus on customers, rather than technology. Jeff Bezos has kept his focus on customers.

Marketing 123
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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

He is very hands-on and helpful – especially for any company looking into customer acquisition. o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. People want to invest in people they trust – once you’ve made money for someone you can always go back, and even get better pricing.

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The Corrosive Downside of Acquihires

Both Sides of the Table

And a few teams of super talented, educated and bright entrepreneurs make a few mill. It has even gone so far that we now have evocative headlines in the tech press such as “ Buy or Die ,” which is what got me thinking about this post. The numbers you see announced in the press for deals are hardly ever right.

Press 357