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FabFitFun raises $80 million for its growing lifestyle brand

TechCrunch LA

Nine years after launching its online magazine, and three years after diversifying into the subscription box business , FabFitFun has raised $80 million in a growth round of funding led by Kleiner Perkins with participation from its previous investors Upfront Ventures and NEA. .

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My hard-earned lessons from negative exits.

Berkonomics

Several times in my investing life, as the final board member making the arrangements to dispose of remaining assets, I have literally been the one to turn out the lights, carry out the documents, books and records to my car, and become the only remaining contact between the failed business and the investors, bankruptcy court, or creditors.

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6 Reasons Starting Another Dating Site May Be Tough

Startup Professionals Musings

Even the main industry rag, Online Dating Magazine , admits that the success rate is a mere one percent, compared to an estimated fifty percent for startups in general. The same Online Dating Magazine estimates that there are more than 1,500 online dating services online in the U.S. So are customers. Entry cost is very high.

Sites 134
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7 Ways To Promote Your Services Business By Blogging

Startup Professionals Musings

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. For example, if you mention an article you read in XYZ magazine, make sure to include a hyperlink to the article. An informal writing style is generally recommended. Add outgoing links.

Blogging 135
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Niche marketing works. Here’s how.

Berkonomics

So, aiming a brand-new smartphone full of great features but increased complexity using AARP Magazine as your marketing resource just won’t get the job done. You’ll wonder: ‘’Is this a worthy investment with probable payback in revenues? Keep your customer in mind. Of course not. You’ll Think more deeply.

Marketing 266
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Naturally I’m excited about this investment or I wouldn’t have done it.

Mobile 282
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How to Out Amazon, Amazon

Both Sides of the Table

When a product is truly unique and demanded a retailer willingly promotes and sells it en masse in part because it does get margin on the good but also because it brings customers in the door who spend on other products. Ariel understood her customer?—?the So Why Does This Matter? the modern buyer of home products?—?better

Product 296