socalTECH
AUGUST 8, 2016
We caught up with founder and CEO Mike Mothner --who we first interviewed back in 2007 --to catch up with the company, gets some hints and tips on growing a company, the challenges of bootstrapping, and why Wpromote hopes to be buying more companies in the future. Mike Mothner: I think, with search centric companies, that's a scary concept.
InfoChachkie
DECEMBER 2, 2009
As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.
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InfoChachkie
NOVEMBER 3, 2014
In order to drill down on how entrepreneurs can leverage social commerce sites without alienating their potential customers, I spoke with industry expert Albert Wilson, who heads up Affiliate and Marketplaces for Deckers Outdoor Corporation. John Greathouse : Albert, thanks for taking the time to chat.
Startup Professionals Musings
NOVEMBER 12, 2013
In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Search engines like Google are still the primary method for finding information on the Internet. Paid search” will mitigate this to some extent, but is not a sustainable strategy.
SoCal CTO
OCTOBER 5, 2010
Why Every Entrepreneur Should Write and 9 Tips To Get Started - OnStartups , September 27, 2010 "The best part of blogging is the people you will meet"- Hugh MacLeod repeating wisdom from Loic Lemeur to me at the Big Pink at 2 am in South Beach after the Future of Web Apps 2008. Why You Should Write. Want to start up in France?
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