Startup Professionals Musings

FEBRUARY 4, 2023

Businesses see this as the Holy Grail for finally being able to predict who, where, and when customers will buy their existing solutions, and what their future solutions must look like to be attractive. According to published estimates , ninety percent of the data in the world today was captured in the last two years, at roughly 2.5

Customer 115

Customer Custom Social Media Research 115

TechEmpower

NOVEMBER 13, 2023

We recently completed a web-based application that uses a unique algorithm to match professionals with new career opportunities. So instead, we fill it with a completely custom blurb, written just for him: Hello! Now that AI is here to help, every textbox is an opportunity to help a customer through the challenge.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. For new product startups, search engine marketing (SEM) is still one of the most cost-effective and scalable lead-generation approaches. Display advertising. Email marketing. Trade shows.

Customer 146

Customer Custom Marketing Startup 146

Berkonomics

APRIL 8, 2021

How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Some apps, like Discord, attach a brand link to the bottom of each message so that every recipient can click upon the link and become a user of the product without further marketing by the company.

Sites 156

Sites Product Social Network Press 156

Both Sides of the Table

DECEMBER 19, 2011

In it he asserts that the web is dying and in its ashes will see the rise of the “App Internet.” The web is dying and will be replaced by “the App Internet.” Social media will be pervasive in the enterprise and is primarily driving by customer interactions. Enter the World Wide Web (WWW).

Web 355

Web HTML Mobile Social Network 355

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

FEBRUARY 21, 2020

Many of the entrepreneurs I advise or invest with spend considerable time on the Internet, keeping up with technology, customers, and competitors, but very few feel the need for an early personal presence. In fact, some totally avoid it, assuming their product or solution will speak for itself later.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Startup Professionals Musings

DECEMBER 3, 2021

Smart potential customers only visit and buy from credible and memorable websites. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Follow-up for customer satisfaction. Put yourself on the site.

Web 117

Web Search Engine Optimization eBook Advertising 117

socalTECH

FEBRUARY 18, 2009

Santa Barbara-based Citrix Online said Wednesday that it has rolled out a new software product that the firm is aiming at remote web support. The firm said the new web support service will cost $9.95 for any 24-hour period through a "day pass", and supports PCs and Macs.

Web 100

Web Product Santa Barbara Technical Support 100

socalTECH

NOVEMBER 15, 2012

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? It's all about what is happening on the realtime web. What's your background, and what is PublishThis all about?

Web 237

Web Newsletter Content Startup 237

socalTECH

AUGUST 17, 2010

Pasadena-based FastSoft , the Caltech spinout which develops web acceleration software, said today that it has released a version of its products aimed at Internet retailers and web properties.

Web 150

Web Miramar CalTech IP 150

InfoChachkie

MAY 27, 2013

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. As noted in Hacking Hacker News , the company previously dominated the mindshare of the web development community by facilitating the spread of a random posting on Hacker News.

Customer 195

Customer Custom Template Startup 195

socalTECH

MAY 19, 2017

In today's world of web application development, speed is everything. Venice Beach-based Signal Sciences (www.signalsciences.com) has created sofdtware designed for those application developers to help protect those web applications. We're entirely born in the cloud, so it's a piece of software installed within a customer's system.

Web 138

Web Startup Southern California Software 138

socalTECH

NOVEMBER 4, 2010

Irvine-based Digital Map Products , which provides web mapping products to real estate and local government customers, said Wednesday that the firm's ParcelStream web service now is available through Microsoft Windows Azure Marketplace. Tags: digital products windows azure data realestate real estate.

Product 133

Product Web Sites Customer 133

SoCal CTO

DECEMBER 7, 2009

SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. Normally the product is defined as a web site. Most founders are fairly passionate about the features and functions of the web site, iPhone application, Facebook application, or whatever web application represents the product.

Web 150

Web Sites Email HTML 150

SoCal CTO

APRIL 2, 2012

Hiring seems to be the preferred use of seed funds (by investors and founders), whereas I'd prefer a focus on customer acquisition. The problem is you don't yet have product/market fit, and until you do, you don't really know what to build. When product vision is truly clear, then it makes sense to execute it, and hiring follows.

CTO Hire 205

CTO Hire Outsource Development CTO Coach Develop 205

InfoChachkie

MAY 27, 2013

Last week, Divshot turned a simple April Fool''s Day joke into a marketing coup, generating nearly 6,000 Tweets and over a thousand Beta customers. As noted in Hacking Hacker News , the company previously dominated the mindshare of the web development community by facilitating the spread of a random posting on Hacker News.

Customer 153

Customer Custom Template Startup 153

Startup Professionals Musings

APRIL 29, 2023

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. If you don’t have a high level of commitment and passion, you customers won’t seek you out.

Startup 111

Startup Training Services Writing 111

Startup Professionals Musings

JANUARY 4, 2023

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

Marketing 107

Marketing Technical Review Startup Innocal 107

Startup Professionals Musings

AUGUST 29, 2015

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. Many people don’t post about their experiences, but still routinely check first to see what others are saying about the brand and the product online.

Customer 103

Customer Custom Marketing Social Media 103

Startup Professionals Musings

FEBRUARY 19, 2023

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Evaluate customer response prior to development. Demonstrate a minimum viable product (MVP).

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

Startup Professionals Musings

AUGUST 22, 2011

For some reason, I haven’t heard much about the next generation of the Internet ( Web 3.0 ) lately, which probably means it isn’t happening as fast as everyone predicted. I suspect the real challenge is not the semantic web technology , but new attractive business models from smart entrepreneurs. People on the Web now include everyone.

Web 95

Web Entrepreneur Doc Examples 95

Startup Professionals Musings

APRIL 10, 2020

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

Mobile 173

Mobile Marketing Technical Review Startup 173

Startup Professionals Musings

AUGUST 3, 2020

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. If you don’t have a high level of commitment and passion, you customers won’t seek you out.

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

OCTOBER 21, 2022

The ideal business model is to establish a direct-to-consumer service that enables you to bill the customer directly. Through a free base product, you give the first taste of the service or game away for free, get users hooked, and then convert as many as possible to paying customers. Commoditize complementary products.

Develop 138

Develop Development Platform Mobile 138

Startup Professionals Musings

MAY 23, 2020

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Before you finalize the product is the best time to talk about it and see if you can get some buzz started. Evaluate customer response prior to development. Demonstrate a minimum viable product (MVP).

Search Engine Optimization 174

Search Engine Optimization Ideas Startup Customer 174

Tech Zulu Event

AUGUST 4, 2011

If you’re a big supporter of indie films or web series you’re probably checking out your favorites on a variety of different sites on the web. And the site is growing, it now includes video content made by brands you may recognize from places that you visit elsewhere on the web, like the Popsugar entertainment news brand.

Web 65

Web Netflix Social Media Product 65

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. If your business doesn’t connect with your customers, individually and as a community, demanding customers will not only ignore you, but will actively keep other customers away.

Customer 93

Customer Custom Networking Entrepreneur 93

Startup Professionals Musings

SEPTEMBER 4, 2021

Investors, on the other hand, typically don’t even look very hard at the product or service, but prefer to evaluate first the entrepreneur, and secondly the business plan. He and I agree that product ideas must be assessed against the following five key qualities: Depth. A deep product or service has a robust set of features.

Ideas 155

Ideas Startup Summary Examples 155

Tech Zulu Event

APRIL 1, 2013

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. Mike Tringe earned his BA in History and Science from Harvard, and his MFA in Film Production from USC. Who are its founders? What inspired you? How does it work?

Web 93

Web USC Course Guide 93

Startup Professionals Musings

SEPTEMBER 25, 2010

These days, if your startup does not have an Internet web site up and running, you are not ready for business or potential investors. There are many practical reasons for going to work early on your web site. Two months later they still didn’t have a web site, and didn’t have a customer.

Customer 90

Customer Custom Web Startup 90

Startup Professionals Musings

JUNE 6, 2012

Customer service has always been reactionary, meaning someone to wake up and answer website email requests. That’s just not sufficient to hold today’s fickle, less loyal, and ready to jump customer. I found a good summary of these new expectations in a book just published by Micah Solomon, “ High-tech, High-touch Customer Service.”

Customer 97

Customer Custom Services Startup 97

Startup Professionals Musings

DECEMBER 24, 2016

Investors, on the other hand, typically don’t even look very hard at the product or service, but prefer to evaluate first the entrepreneur, and secondly the business plan. He and I agree that product ideas must be assessed against the following five key qualities: Depth. A deep product or service has a robust set of features.

Customer 60

Customer Custom Ideas Summary 60

Startup Professionals Musings

JULY 6, 2010

Can you believe all the talk these days about Web 3.0? I’ve been doing some research to assess how much of it is reality, since I have to admit that I seem to have missed the clues to the transition to Web 2.0, After some work, I’m still convinced that much of the Web 3.0 People on the Web now include everyone.

Web 88

Web Web 2.0 Doc Examples 88

socalTECH

JUNE 12, 2013

Is that mobile cost-per-click, CPA ad, Facebook campaign, or Pinterest page actually translating into a customer? A new, Santa Monica startup, CampaignEQ , is hoping to help marketers better attribute increases in mobile customers and traffic to their marketing campaigns, with a new product. READ MORE>>.

Mobile 249

Mobile Marketing Santa Monica Advertising 249

SoCal CTO

DECEMBER 19, 2012

I was talking with an early-stage founder who has a product vision and wants to get it built. He is not a technical person, but is somewhat web savvy. He wanted to get input from me on what he's doing, and he wants to begin to ask developers what it would take to build his product. Founder : Ummm. what do you mean?

Develop 354

Develop Development Technical Review CTO Coach 354

Tech Zulu Event

NOVEMBER 10, 2013

Rather, these were the words given in response to the opening question to a panel of product managers to “describe their occupation” in 3 words or less, + an additional word on what their biggest challenge was. Jay Stakelon , VP Product Design, Fullscreen. Jen Robinson , Head of Product Manager, Bigframe.

Product 87

Product Fandango Design Startup 87