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Smarter Digital Marketing With Smartify's Carla Bourque

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How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196
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Evolution Robotics Sees Shortages On Strong Demand

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Pasadena-based Evolution Robotics , the robotics technology firm out of Idealab, reports today that its first foray into the commercial market is seeing strong sales demand.

Demand 157
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Julie Schoenfeld On Perfect Market's New Funding

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This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. It's some of the kinds of things Demand Media does, except, for the newsroom. Congrats on funding. We know what people are looking for.

Marketing 232
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Guidance Software Hires New Marketing VP

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Pasadena-based Guidance Software, a developer of digital forensics software, said Friday that it has hired on Grant Johnson as the firm's new Vice President of Marketing. Johnson joins the firm from FileNet, where he also served as VP of marketing. Johnson has also served at Frontbridge and Symantec.

Software 100
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Interview with Marcus Filipovich, Ocular Data Systems

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Last week, Pasadena-based Ocular Data Systems (www.oculardatasystems.com) announced a funding round from the Pasadena Angels, for its camera-based systems used by law enforcement to capture evidence in drunk or drugged driving cases. That's a bridge to our Series A, which we'll be using for scaling up sales and marketing.

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How Beatshare Is Tackling Music And Messaging

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Orange County startup Beatshare --backed by the Tech Coast Angels, Pasadena Angels, Harvard Business School Angels, and Archangels, among others�thinks it's figured out the formula to make music the message in its mobile app. Barry Lieberman: My backgruond is about 35 years in technology, business development, and sales and marketing.

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Interview with Jason Lehmbeck, Datapop

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Search Marketing. Lots of marketers are feeling a lot of pain in their search marketing, and we thought there was a great opportunity here to solve that problem. Lots of marketers are feeling a lot of pain in their search marketing, and we thought there was a great opportunity here to solve that problem.

Yahoo 171