socalTECH

SEPTEMBER 16, 2020

Irvine-based Greenfield Groves ,, a telehealth and wellness company, said it is acquiring a proprietary telehealth software platform developed by Healthcare Technologies LLC. According to Greenfield Groves, it will use the acquisition to help accelerate its speed to market. READ MORE>>.

Platform 113

Platform Software Acquisition Marketing 113

socalTECH

MARCH 14, 2018

San Diego-based driver safety systems developer SmartDrive Systems said today that it has launched a brand new hardware platform for its video-based driver safety systems. SmartDrive provides its systems to the commercial and transit fleet market. The company is led by CEO Steve Mitgang. READ MORE>>.

Platform 113

Platform Marketing San Diego Develop 113

TechCrunch LA

FEBRUARY 13, 2019

Chris Lorenz, Geoffrey Anderson, and James Borow may have spent their days over the past few years working at Snap, but on nights and weekends Anderson and Lorenz were laboring on a different project — improving Ethereum development tools. . “This year we’ll see a lot of interesting projects get launched.” ”

Platform 216

Platform Outsource Development Tool Startup 216

socalTECH

MAY 31, 2019

Redlands-based geographical information systems (GIS) provider Esri said on Thursday that it has partnered with a provider of software consulting and technology provider AgIntegrated , which develops a data hub for the agriculture and forestry market. Financial details of the partnership were not announced.

Software Development 133

Software Development Develop Development Software 133

socalTECH

JUNE 23, 2017

Los Angeles-based audio advertising technology developer ,a href="[link] Digital said today that it has rolled out a new, "supply side platform" (SSP) aimed at the online audio market.

Platform 124

Platform Advertising Demand Los Angeles 124

Startup Professionals Musings

OCTOBER 21, 2022

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. According to Tim Cook at Apple, there are over 34 million registered developers in 2022. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms.

Develop 138

Develop Development Platform Mobile 138

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. “They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. The key takeaway?

Commerce 211

Commerce Content Marketing Startup 211

TechCrunch LA

MARCH 11, 2020

These days, most of the games developed need to be social, multi-platform and extensible, but there are only a few developers with the expertise to bring those toolsets to the profusion of new games that crop up every year. In the game industry, a game can stay in beta for years as developers work out the kinks.

Riot Games 135

Riot Games Develop Development Company 135

TechCrunch LA

DECEMBER 15, 2021

AvantStay — which has built a platform where it decorates and then lists properties owned by others for people to rent out for vacations or other short-term stays — has raised $160 million in a Series B round of funding. “It has always lagged hotels by a wide margin.

Platform 139

Platform Invest Los Angeles Funding 139

Startup Professionals Musings

MAY 15, 2020

Traditional marketing may be adequate for linear growth, but it likely won’t catapult you to Amazon’s unicorn status , or make waves in the business world. For example, I usually hear about an aggressive marketing budget, with a plan to penetrate a few big retail chains, and some videos to catch your attention on YouTube.

Marketing 170

Marketing Examples Startup Customer 170

Startup Professionals Musings

AUGUST 3, 2022

The concept of “ force multipliers ” originally was developed in military science, but certainly applies equally well to business. In my role of business advisor to startups, I often recommend these to increase initial brand identity and market penetration. I recommend some presence on two or three platforms.

Marketing 119

Marketing Social Media Mentor Conference 119

socalTECH

JANUARY 4, 2017

Redlands-based GIS and mapping software developer Esri is dipping its toes into the connected car market, saying that it is showing off use in the connected car market at CES. READ MORE>>.

Marketing 167

Marketing Software Development Platform Software 167

TechCrunch LA

JUNE 26, 2018

Aclima , a San Francisco-based company which builds Internet-connected air quality sensors and runs a software platform to analyze the extracted intel, has closed a $24 million Series A to grow the business including by expanding its headcount and securing more fleet partnerships to build out the reach and depth of its pollution maps.

Platform 224

Platform Google SaaS Los Angeles 224

socalTECH

FEBRUARY 24, 2014

Woodland Hills-based ReachLocal , which offers up local, online marketing services for small and medium sized businesses, said this morning that it has released a chunk of software to the open source community, to help others develop cross-platform, mobile apps. READ MORE>>.

ReachLocal 164

ReachLocal Framework Woodland Hills Mobile 164

socalTECH

FEBRUARY 10, 2014

Irvine-based semiconductor manufacturer Broadcom has launched a new, LTE smartphone platform, which it says is targeted at the sub-$300 smartphone market. Broadcom said its new placeform--based on the Broadcom dual-core M320 LTE SoC--is specifically aimed at helping OEMs develop affordbale, 4G LTE mobile devices.

Platform 138

Platform Mobile Pricing Help 138

Both Sides of the Table

MARCH 14, 2013

Mostly it’s because your marketing campaigns suck. Or more directly – they are likely narcissistic resuscitations of your newest features or bragging points that nobody but your marketing team and your mom care about. Plus they run conferences with the top people (which is another form of POV marketing by the way).

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

FEBRUARY 27, 2012

Los Angeles-based Total Immersion , the developer of augmented reality technology, is looking to apply its technology to the game development market, the firm said Monday. Total Immersion has mostly been using its augmented reality technology for promotional and advertising efforts.

Develop 209

Develop Development Advertising Los Angeles 209

Startup Professionals Musings

JANUARY 24, 2020

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. According to Tim Cook at Apple, there were over 20 million registered developers in 2018. After this connection, you need not share the 30% of all revenue collected by the store platform. Make your app support all platforms.

Mobile 126

Mobile Develop Development Platform 126

socalTECH

AUGUST 31, 2016

Ventura-based The Trade Desk , which develops an advertising technology platform, says it has appointed Mark Kirschner as its new Chief Marketing Officer. Kirschner was most recently CMO of eBay Enterprise, and also previousl y has been CMO of Rakuten. Kirschner will be based out of The Trade Desk's New York offices.

Paramount 124

Paramount Marketing Ventura Advertising 124

socalTECH

JANUARY 27, 2016

Los Angeles-based creative video crowdsourcing site Tongal has named a new, Chief Marketing Officer, saying it has named Amanda Malko to the new position. Malko was previously CMO of digital marketing agency 360i. She has also served at The Associated Press and Massive Incorporated.

Marketing 100

Marketing Press Advertising Sites 100

socalTECH

JULY 15, 2013

According to uSamp, the Series D round came from OpenView Venture Partners and DuPont Capital Management, and will go towards accelerating the development of the company''s Instant.ly uSamp''s services and software is used by marketers for surveys, sampling, and market research. uSamp has now raised somewhere around $29.0M

Research 168

Research Sample Encino Marketing 168

socalTECH

MARCH 28, 2019

San Diego-based biotech startup Biolinq , which is developing wireless-enabled biosensor patches for continuous monitoring of biomarkers, has raised $4.75M additional Series A funding, the company said this morning. The company said the new funding will go towards its technology platform, and to fund additional clinical studies.

Marketing 168

Marketing San Diego Venture Capital Study 168

socalTECH

NOVEMBER 15, 2018

Rocket Lab develops small, space launch vehicles, designed specifically for putting small satellites into space. The company is led by CEO Peter Beck, and unlike SpaceX, is targeting more the market for small, low-earth-orbit (LEO) vehicles. The firm says it is now worth more than $1 billion after the latest funding.

Platform 113

Platform SpaceX Design Funding 113

socalTECH

DECEMBER 3, 2014

Los Angeles-based Tillster , which develops digital ordering and engagement platforms used by quick service and fast casual restaurants, said yesterday that it is integrating its tools with mobile marketing company Kahuna. Financial details of the partnership were not disclosed. Kahuna is backed by Sequoia Capital. READ MORE>>.

Mobile 138

Mobile Software Marketing Email 138

socalTECH

FEBRUARY 28, 2012

Santa Monica-based GraphEffect , the developer of social marketing software which helps advertiser manage their advertising on Facebook, said this morning that it has launched a significant update to its platform. The firm--which is headed by James Borow--said its new, GraphEffect 2.0

Platform 159

Platform Santa Monica Advertising Content 159

SoCal Tech Calendar

JUNE 9, 2016

Santa Barbara-based Impact Radius , which develops digital marketing and affiliate marketing software, has raised $30M in a funding round, according to the company. The funding came from Silversmith Capital partners.

Software 100

Software Marketing Ticketmaster Santa Barbara 100

socalTECH

APRIL 29, 2013

Tipalti , which develops an automated, mass payment platform for affiliate and other marketers, has integrated its service with CAKE , a provider of online campaign and affiliate tracking, the firms have announced. Financial details of the deal were not disclosed. Financial details of the deal were not disclosed.

Software Development 178

Software Development Software Develop Development 178

socalTECH

FEBRUARY 16, 2017

Irvine-based Skyworks Solutions , which develops analog semiconductors, is targeting the Chinese LTE market with a new set of RF modules.

Marketing 113

Marketing Platform Customer Custom 113

socalTECH

DECEMBER 14, 2010

Irvine-based semiconductor maker Broadcom said today, among a number of product announcements, that it has rolled out a new platform targeted at the Android smart phone market.

Marketing 191

Marketing Sample Screening Platform 191

TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. As developers embrace Kubernetes, Replicated launches tools to manage its deployments. “Once we started building on that success. .”

Software 224

Software Tool SaaS Los Angeles 224

socalTECH

FEBRUARY 13, 2014

San Diego-based Global Village Concerns , which provides an online service which helps school with their branding and marketing--via online e-commerce shops with branded merchandise and gear--has raised ar round of debt funding. Size of the funding was not announced. Details on the terms of the debt were not announced. READ MORE>>.

Commerce 147

Commerce Platform Funding High Tech 147

SoCal CTO

AUGUST 4, 2011

Many of these founders have talked with several developers or development firms about their plans. Still, if you've not heard these questions from a developer, they are not helping you as much as they should. How will you be taking this to market? Often this ties to marketing support. It needs to be a conversation.

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

Many of these founders have talked with several developers or development firms about their plans. Still, if you've not heard these questions from a developer, they are not helping you as much as they should. How will you be taking this to market? Often this ties to marketing support. It needs to be a conversation.

Develop 384

Develop Development Startup SEO 384

TechCrunch LA

JUNE 9, 2021

Mythical Games , an NFT games startup based out of Los Angeles, has banked a $75 million raise from new and existing investors betting on the startup’s aim to expand the ambitions of their first title and locate a substantial platform opportunity amid helping developers build blockchain-based gaming experiences.

Platform 308

Platform Framework Los Angeles Design 308

TechEmpower

MARCH 4, 2024

TechEmpower has been instrumental in developing chatbots like these, utilizing generative AI to sift through internal documents and user manuals, enabling them to provide precise answers to customer service questions. It also facilitates rapid prototyping, allowing for quicker iterations and thus shorter development cycles.

Generative AI 295

Generative AI TechEmpower CTO Hire Outsource Development 295

socalTECH

FEBRUARY 5, 2013

Morphlabs , the developer of cloud-based infrastructure software, announced today that it has launched a new, Openstack-powered public cloud platform. The firm said the new software allows service providers to implement their own, public cloud software--and claims that it out-performs the giant in the market, Amazon Web Services.

Platform 157

Platform IBM IBM Web 157

TechCrunch LA

OCTOBER 28, 2020

“What we are seeing is that there’s a significant appetite from public market investors to interactive entertainment as a category,” said Scopely co-chief executive Walter Driver. While that doesn’t mean developing for augmented reality or virtual reality hardware yet, Driver doesn’t rule it out.

Los Angeles 252

Los Angeles Mobile Platform Entertainment 252